May 25, 2012 at 10:52AM EDT
1: It’s an “Event”, not a “Meme”. Check before you post. 2: It caused a large amount of discussion online and has spread to sites such as Reddit and Tumblr, both legit sources on the topic of memes. 3: It has created a rather controversial photo fad. Photo fads, like planking and owling, can be considered memes. 4: Some of these comments should go punch themselves for being so insensitive.
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