At the 2009 MTV Video Music Awards, Taylor Swift won the award for Best Female Video. However, as she began her acceptance speech, Kanye West suddenly appeared onstage, stole the mic, and yelled into the crowd that Beyonce’s video should have won, as it is “one of the best videos of all time.” On the night of September 13th and morning of the 14th, people on forums across the web began, including 4chan began photoshopping Kanye onto dozens of backgrounds. Before long, a common theme began to dominate the theme of the most popular images’ a Kanye madlib. “Look X, I’m really [adjective] for you. Imma let you finish. But Y is the [hyperbole] of all time.”