Behind The GIFs

Behind The GIFs

Updated Jan 06, 2014 at 05:44PM EST by Don.

Added Jan 06, 2014 at 02:40PM EST by Don.

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Behind the GIFs is a community on Reddit that curates a series of illustrated comics offering humorous and fictitious backstories to a variety of animated GIFs that are frequently shared on the website.


On January 1st, 2014, Tumblr[1] user pizza-omelette posted several illustrated comic panels depicting the events leading up to an infomercial fail GIF of a man dropping a bowl of snack food (shown below). In the next five days, the post garnered upwards of 197,000 notes.

On the following day, the /r/BehindTheGIFs[2] subreddit was launched for Redditors to submit humorous images explaining the stories behind animated GIFs. In the first four days, the subreddit gained over 31,000 subscribers.


The same day /r/BehindTheGIFs was created, BuzzFeed[3] highlighted several notable examples from the subreddit. Also on January 2nd, 2014, actor Wil Wheaton tweeted about /r/BehindTheGIFs.

On the following day, the Internet humor blog Pleated Jeans[5] reblogged several images from the subreddit. On January 6th, the Internet news blog UpRoxx[4] published an article about /r/BehindTheGIFs, noting the Tumblr post that inspired its creation.

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