The promotion of Nothing Coin heavily utilizes notable memes and reaction images, often edited to reflect themes of nothingness.

"Good morning, 47, your next target is a Kryptonian extraterrestrial who's been posing as a reporter for an influential newspaper. For this mission, you will be supplied with potent crystals of alien material the target is highly allergic to. Good luck."

The collab became a viral topic on social media, sparking both criticism and excitement, while also prompting netizens to create memetic content using the skins available.