Unity Installation Fee Controversy - Images

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Buy Cult of the Lamb now, cause we're deleting it on Jan 1st. 😘

Cult of the Lamb @cultofthelamb Buy Cult of the Lamb now, cause we're deleting it on Jan 1st. Game Developer @gamedevdotcom - 6h Unity's new "Runtime Fee" will kick in after developers cross specific revenue and install thresholds. gamedeveloper.com/business/unity... 4:54 PM - Sep 12, 2023 234.1K Views
Cult of the Lamb @cultofthelamb Buy Cult of the Lamb now, cause we're deleting it on Jan 1st. Game Developer @gamedevdotcom - 6h Unity's new "Runtime Fee" will kick in after developers cross specific revenue and install thresholds. gamedeveloper.com/business/unity... 4:54 PM - Sep 12, 2023 234.1K Views

Unity Installation Fee Controversy
cultofthelamb unity installation fee controversy twitter x

An open letter to @unity about their recently announced changes. Do the right thing. - Fabraz

SUP' GANG! IF YOU FOLLOW ANY GAME DEVS ON HERE YOU'LL LIKELY SEE A BUNCH OF THESE COLORED TEXT SLIDES POP UP. THAT'S BECAUSE MANY OF US WHO ARE USING UNITY HAVE BEEN PUT INTO A VERY DIFFICULT SITUATION. UNITY HAS JUST ANNOUNCED THAT THEY'LL BE CHARGING A FEE FROM DEVS EVERY TIME THEIR GAME GETS INSTALLED AFTER A CERTAIN THRESHOLD. USUALLY YOU SIMPLY PAY A ROYALTY FEE BASED ON SALES. THESE NEW FEES WILL INCLUDE PLAYERS REINSTALLING, INSTALLING ON SEVERAL DEVICES, PIRATED VERSIONS GETTING INSTALLED... IT EVEN INCLUDES DEMO INSTALLATIONS AND EACH TIME THE GAME GETS STREAMED VIA CLOUD PLAY. THIS WILL BE FINANCIALLY DEVASTATING TO A LOT OF GAME DEVELOPERS AND STUDIOS. THIS WILL ALSO BE FELT BY THE PLAYERS BECAUSE WHAT GAMES WILL BE AVAILABLE IN SERVICES LIKE HUMBLE BUNDLE, GAME PASS AND MANY MORE WILL BE SEVERELY IMPACTED. SOMETHING AS SIMPLE AS RELEASING A DEMO SUDDENLY BECOMES A FINANCIAL RISK. ABANDONING UNITY ISN'T AN EASY OPTION EITHER AFTER INVESTING YEARS WORTH OF TIME AND MONEY IN PROPRIETARY PIPELINE TOOLS. SWITCHING TO ANOTHER ENGINE MEANS LEARNING A LOT FROM THE BEGINNING AND GIVING UP ON YEARS OF EXPERIENCE. CHANGING ENGINE CAN BE, ONCE AGAIN, FINANCIALLY DEVASTATING FOR MANY. C'MON! EVERYONE AT FABRAZ, ALONGSIDE THE GAME DEV COMMUNITY, URGE THE RESPONSIBLE PEOPLE AT UNITY TO RECONSIDER THESE CHANGES. DO THE RIGHT THING. - FABRAZ
SUP' GANG! IF YOU FOLLOW ANY GAME DEVS ON HERE YOU'LL LIKELY SEE A BUNCH OF THESE COLORED TEXT SLIDES POP UP. THAT'S BECAUSE MANY OF US WHO ARE USING UNITY HAVE BEEN PUT INTO A VERY DIFFICULT SITUATION. UNITY HAS JUST ANNOUNCED THAT THEY'LL BE CHARGING A FEE FROM DEVS EVERY TIME THEIR GAME GETS INSTALLED AFTER A CERTAIN THRESHOLD. USUALLY YOU SIMPLY PAY A ROYALTY FEE BASED ON SALES. THESE NEW FEES WILL INCLUDE PLAYERS REINSTALLING, INSTALLING ON SEVERAL DEVICES, PIRATED VERSIONS GETTING INSTALLED... IT EVEN INCLUDES DEMO INSTALLATIONS AND EACH TIME THE GAME GETS STREAMED VIA CLOUD PLAY. THIS WILL BE FINANCIALLY DEVASTATING TO A LOT OF GAME DEVELOPERS AND STUDIOS. THIS WILL ALSO BE FELT BY THE PLAYERS BECAUSE WHAT GAMES WILL BE AVAILABLE IN SERVICES LIKE HUMBLE BUNDLE, GAME PASS AND MANY MORE WILL BE SEVERELY IMPACTED. SOMETHING AS SIMPLE AS RELEASING A DEMO SUDDENLY BECOMES A FINANCIAL RISK. ABANDONING UNITY ISN'T AN EASY OPTION EITHER AFTER INVESTING YEARS WORTH OF TIME AND MONEY IN PROPRIETARY PIPELINE TOOLS. SWITCHING TO ANOTHER ENGINE MEANS LEARNING A LOT FROM THE BEGINNING AND GIVING UP ON YEARS OF EXPERIENCE. CHANGING ENGINE CAN BE, ONCE AGAIN, FINANCIALLY DEVASTATING FOR MANY. C'MON! EVERYONE AT FABRAZ, ALONGSIDE THE GAME DEV COMMUNITY, URGE THE RESPONSIBLE PEOPLE AT UNITY TO RECONSIDER THESE CHANGES. DO THE RIGHT THING. - FABRAZ

Unity Installation Fee Controversy
unity installation fee controversy innerslothdevs

SIGH X2

pag INNERSLOTH We use Unity to make our games. This would harm not only us, but fellow game studios of all budgets and sizes. If this goes through, we'd delay content and features our players actually want to port our game elsewhere (as others are also considering). But many developers won't have the time or means to do the same. Stop it. W--?
pag INNERSLOTH We use Unity to make our games. This would harm not only us, but fellow game studios of all budgets and sizes. If this goes through, we'd delay content and features our players actually want to port our game elsewhere (as others are also considering). But many developers won't have the time or means to do the same. Stop it. W--?

Unity Installation Fee Controversy
unity installation fee controversy innerslothdevs

SIGH

HEY GAMERS! Today, Unity (the engine we use to make our games) announced that they'll soon be taking a fee from developers for every copy of the game installed over a certain threshold - regardless of how that copy was obtained. Guess who has a somewhat highly anticipated game coming to Xbox Game Pass in 2024? That's right, it's us and a lot of other developers. That means Another Crab's Treasure will be free to install for the 25 million Game Pass subscribers. If a fraction of those users download our game, Unity could take a fee that puts an enormous dent in our income and threatens the sustainability of our business. And that's before we even think about sales on other platforms, or pirated installs of our game, or even multiple installs by the same user!!! This decision puts us and countless other studios in a position where we might not be able to justify using Unity for our future titles. If these changes aren't rolled back, we'll be heavily considering abandoning our wealth of Unity expertise we've accumulated over the years and starting from scratch in a new engine. Which is really something we'd rather not do. On behalf of the dev community, we're calling on Unity to reverse the latest in a string of shortsighted decisions that seem to prioritize shareholders over their product's actual users. I f------ hate it here. -Aggro Crab
HEY GAMERS! Today, Unity (the engine we use to make our games) announced that they'll soon be taking a fee from developers for every copy of the game installed over a certain threshold - regardless of how that copy was obtained. Guess who has a somewhat highly anticipated game coming to Xbox Game Pass in 2024? That's right, it's us and a lot of other developers. That means Another Crab's Treasure will be free to install for the 25 million Game Pass subscribers. If a fraction of those users download our game, Unity could take a fee that puts an enormous dent in our income and threatens the sustainability of our business. And that's before we even think about sales on other platforms, or pirated installs of our game, or even multiple installs by the same user!!! This decision puts us and countless other studios in a position where we might not be able to justify using Unity for our future titles. If these changes aren't rolled back, we'll be heavily considering abandoning our wealth of Unity expertise we've accumulated over the years and starting from scratch in a new engine. Which is really something we'd rather not do. On behalf of the dev community, we're calling on Unity to reverse the latest in a string of shortsighted decisions that seem to prioritize shareholders over their product's actual users. I f------ hate it here. -Aggro Crab

Unity Installation Fee Controversy
aggrocrabgames unity installation fee controversy

Unity Installation Fee Rates

Unity Runtime Fee thresholds to be met Revenue Threshold (USD) Install Threshold Installs over the Install Threshold 1-100,000 100,001- 500,000 500,001- 1,000,000 1,000,001+ Installs over the Install Threshold Unity Personal and Unity Plus 1+ $200,000 (last 12mo) 200,000 (life to date) Standard monthly rate $0.20 per install Unity Pro $0.02 per install $1,000,000 (last 12mo) 1,000,000 (life to date) $0.15 per install $0.075 per install $0.03 per install $0.02 per install Emerging market monthly rate $0.01 per install Unity Enterprise $1,000,000 (last 12mo) 1,000,000 (life to date) $0.125 per install $0.06 per install $0.02 per install $0.01 per install $0.005 per install
Unity Runtime Fee thresholds to be met Revenue Threshold (USD) Install Threshold Installs over the Install Threshold 1-100,000 100,001- 500,000 500,001- 1,000,000 1,000,001+ Installs over the Install Threshold Unity Personal and Unity Plus 1+ $200,000 (last 12mo) 200,000 (life to date) Standard monthly rate $0.20 per install Unity Pro $0.02 per install $1,000,000 (last 12mo) 1,000,000 (life to date) $0.15 per install $0.075 per install $0.03 per install $0.02 per install Emerging market monthly rate $0.01 per install Unity Enterprise $1,000,000 (last 12mo) 1,000,000 (life to date) $0.125 per install $0.06 per install $0.02 per install $0.01 per install $0.005 per install

Unity Installation Fee Controversy
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Unity Installation Fee Announcement

Unity @unity Today we announced a change to our business model which includes new additions to our subscription plans, and the introduction of a Runtime fee. We wanted to provide clarifying answers to the top questions most of you are asking. Yes, this is a price increase and it will only affect a small subset of current Unity Editor users. Today, a large majority of Unity Editor users are currently not paying anything and will not be affected by this change. The Unity Runtime fee will not impact the majority of our developers. The developers who will be impacted are generally those who have successful games and are generating revenue way above the thresholds we outlined in our blog. This means that developers who are still building their business and growing the audience of their games will not pay a fee. The program was designed specifically this way to ensure developers could find success before the install fee takes effect. We want to be clear that the counter for Unity Runtime fee installs starts on January 1, 2024 - it is not retroactive or perpetual. We will charge once for a new install; not an ongoing perpetual license royalty, like revenue share. We looked for ways to lessen the impact on developers, and provide ways to bring the Runtime fee to zero. If you're using any of our ad products, Unity Gaming Services or cloud services, etc. please contact us to discuss discounts. We are actively listening to and following your questions closely. Please review our FAQ (on.unity.com/3PAiqHH) on today's announcement. We also invite you to continue to discuss these changes with us on our forums: on.unity.com/3RmyLRx. 1:32 PM . Sep 12, 2023 · 1.2M Views
Unity @unity Today we announced a change to our business model which includes new additions to our subscription plans, and the introduction of a Runtime fee. We wanted to provide clarifying answers to the top questions most of you are asking. Yes, this is a price increase and it will only affect a small subset of current Unity Editor users. Today, a large majority of Unity Editor users are currently not paying anything and will not be affected by this change. The Unity Runtime fee will not impact the majority of our developers. The developers who will be impacted are generally those who have successful games and are generating revenue way above the thresholds we outlined in our blog. This means that developers who are still building their business and growing the audience of their games will not pay a fee. The program was designed specifically this way to ensure developers could find success before the install fee takes effect. We want to be clear that the counter for Unity Runtime fee installs starts on January 1, 2024 - it is not retroactive or perpetual. We will charge once for a new install; not an ongoing perpetual license royalty, like revenue share. We looked for ways to lessen the impact on developers, and provide ways to bring the Runtime fee to zero. If you're using any of our ad products, Unity Gaming Services or cloud services, etc. please contact us to discuss discounts. We are actively listening to and following your questions closely. Please review our FAQ (on.unity.com/3PAiqHH) on today's announcement. We also invite you to continue to discuss these changes with us on our forums: on.unity.com/3RmyLRx. 1:32 PM . Sep 12, 2023 · 1.2M Views

Unity Installation Fee Controversy
unity installation fee game engine monetization