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Benny Winfield Jr. of Houston, Texas initially launched the Instagram account “pimpgoodgame” in early 2013. By July, he deleted it due to “too many friend requests” after Ozone magazine editor Julia Beverly posted a screenshot of his account, temporarily switching over to Twitter. He launched a second account, MrPimpGoodGame, on July 22nd, 2013, with a single, uncaptioned portrait of himself. Within two months, the photo gained more than 460 likes and dozens of comments. He posted two other selfies later that day. As of September 2013, he has posted 104 images and gained more than 28,4000 followers.
News Media Coverage
On September 3rd, 2013, Buzzfeed called MrPimpGoodGame “the best Instagram account you’ve ever seen,” noting the variety in backgrounds for his selfies. That day, Winfield’s account was also discussed on BroBible and message boards The Coli and The B9. That evening, Slacktory writer Nick Douglas posted a screenshot of the account page to his Tumblr, where it gained more than 19,000 notes in less than 48 hours. On September 4th, Buzzfeed shared an interview with Winfield about his Instagram success, attributing his success to his smile and a boost from Beverly. He also noted that he gained 12,000 followers since the original Buzzfeed story broke. The same day, MrPimpGoodGame was featured on Gawker, E! Online, The Daily Dot, Metro US and MSN Now, followed by a feature on Laughing Squid on September 5th.
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Laughing Squid – Instagram User Mrpimpgoodgame Takes Tons of Identical Selfies
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