Zettai Ryouiki

Girls in Tokyo are renting out their thighs as advertising space after a PR agent was looking for more inventive ways to get campaigns across. "It's an absolutely perfect place to put an advertisement as it is what guys are eager to look at and girls are okay to expose," said Hidenori Atsumi, a public relations consultant who saw the delicate area of women's body as the final frontier for his business.