It was only a matter of time before someone created a mashup video of Toronto mayor Rob Ford with former Saturday Night Live cast member Chris Farley.

According to the Oxford Dictionaries Online, "selfie" has been recognized as the Word of the Year, beating out twerking, bingewatching and showrooming among other contenders.

VFX studio Big Lazy Robot presents iDiots, a superb CG animation short about a cardboard parallel world where smartphone-addicted robots like to share viral videos, download apps just to fit in and even line up outside the store overnight for the latest next-gen device.

If you ever find yourself trying to figure out where socially acceptable sharing ends and cringeworthy over-sharing begins, let this be a guide: do not share a photograph of yourself smiling next to a potentially endangered animal and proclaim you killed it. Even if you're really proud, just don't.