My Drunk Kitchen

My Drunk Kitchen

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About

My Drunk Kitchen is a comedic cooking show on YouTube created by the Los Angeles-based comedian Hannah Hart in March 2011. Each episode usually begins with Hart drinking large amounts of alcohol before she proceeds to cook or bake a specific recipe. The recipes and drinks both vary, but will sometimes correspond with one another.

Online History

The pilot episode of My Drunk Kitchen was uploaded via YouTube on March 16th, 2011 (shown below). Titled “Butter Yo Shit,” the episode features Hart attempting to cook a grilled cheese sandwich after she drinks a bottle of wine apparently found in her sister’s kitchen. When it comes time to put the cheese on the bread, she realizes she does not have any. The video went on to gain more than 2.1 million views within a year and a half and it remains the most popular episode of the series to date.



The day after the first episode was launched, Hart established an official Tumblr blog[4] for the series. Initially, it served as another space to share her videos but by May 2011, she began blogging photos and news clips about her show as well. The series saw a large jump in subscribers in January 2012[12] after YouTuber Jenna Marbles uploaded a tribute video in which she drinks wine and an energy drink while trying to make a cheesecake (shown below).



Collaborations

My Drunk Kitchen has also had several notable YouTubers appear as guest stars including Jenna Marbles (shown below, left), Grace Helbig and Shane Dawson. In September 2011, Hart worked with Music to Wear Pants To artist Andrew Huang[3], to produce a music video titled “Show Me Where Your Noms At” (shown below, right).



Reception

As of October 2012, My Drunk Kitchen’s channel has 340,535 subscribers, 32,524,431 views and receives an average of 57,261 views per day. There are currently 26 episodes spanning across two seasons and nine specials, including six holiday-themed episodes. The official Facebook fan page[2] for the show has 120,000 likes. As of October 2012, there are two single-topic Tumblr blogs[26][27] dedicated to the show and a third[28] that curates image macros based on photos of Hart with “Hey girl”-style captions.

News Media Coverage

Urlesque[13] and Neatorama[14] were the first to feature My Drunk Kitchen videos on March 21st, 2011. By May 24th, the show had 16,000 subscribers and Hart officially became a YouTube Partner.[15] Over the next year, episodes of My Drunk Kitchen were featured on Laughing Squid[16], the Huffington Post[17], AfterEllen[18], TIME[19], LA Weekly[20], the Daily News[21], BoingBoing[22], CBS News[23] and NBC Bay Area.[24] In May 2012, Hart appeared at ROFLCon on a panel with Brian Manowitz, also known as the Vegan Black Metal Chef[25], and Jon Chonko, the creatorScanwiches in which they made a vegan sandwich and scanned it.



Notable Examples




Personal Life

Hannah Hart was born in San Francisco in the 1980s. As of October 2012, she is living in Los Angeles writing and producing online content. She collects all of her work on her homepage, HartoAndCo.com.[8] Outside of My Drunk Kitchen, she makes advice videos[9], music videos[10] and personal vlogs on her second YouTube account YourHarto.[11] Her personal Facebook fan page[5] has more than 30,000 likes. She also maintains Instagram[6] and Twitter[7] accounts.



Search Interest



External References

[1]YouTube – MyHarto’s channel

[2]Facebook – My Drunk Kitchen

[3]YouTube – Songs to Wear Pants To’s channel

[4]Tumblr – My Drunk Kitchen

[5]Facebook – Hannah “Harto” Hart

[6]Statigram – ohmyharto

[7]Twitter – @harto

[8]HartoAndCo – Home

[9]YouTube Playlist – MyHarto’s Advice from the Hart

[10]YouTube Playlist – MyHarto’s HARTSONG

[11]YouTube – YourHarto’s channel

[12]SocialBlade – Stats for MyHarto

[13]Urlesque – My Drunk Kitchen’ Teaches You How to Make Grilled Cheese

[14]Neatorama – Great Idea for a Cooking Show: My Drunk Kitchen

[15]Social Times – How Hannah Hart Turned Drunk Cooking Into A YouTube Partnership [Interview]

[16]Laughing Squid – My Drunk Kitchen

[17]the Huffington Post – Hannah Hart’s ‘My Drunk Kitchen’ Is Going To Make You A Domestic Goddess… Sort Of

[18]AfterEllen – Hannah Hart talks “My Drunk Kitchen,” coming out and her nefarious plan to steal Santana from Brittany on “Glee”

[19]TIMEThe Pleasures of Cooking While Drunk with Hannah Hart

[20]LA Weekly – My Drunk Kitchen’s “Advice From The Hart”: What to Save From a Kitchen Fire + Best Utensil for a Zombie Apocalypse

[21]Daily News – ‘My Drunk Kitchen’ star and YouTube sensation Hannah Hart dishes on what to cook while inebriated

[22]BoingBoing – My Drunk Kitchen

[23]CBS News – FeedForward: My drunk interview

[24]NBC Bay Area – “My Drunk Kitchen,” Hollywood Gold, Is Bay Area-Bred

[25]YouTube – Vegan Black Metal Chef

[26]Tumblr – We The Hartosexuals

[27]Tumblr – Hannah stole our Harto

[28]Tumblr – Hey Girl, It’s Hannah Hart

Recent Videos 7 total

Recent Images 9 total

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