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Financial Advice Dog is an advice animal image macro series featuring a Golden Retriever wearing eyeglasses and sitting at a desk with an open notebook. The captions juxtapose accounting jargons with canine puns, similar to those found in Lawyer Dog images.
On January 10th, 2013, Redditor jpbarton1 submitted the photograph in a post titled “Friend just took this pic of his dog..I think it has potential” to the /r/funny subreddit. In less than a week, it received 18,555 upvotes and 1,712 points overall. Many Redditors immediately replied with captioned images throughout the day, including Redditor hissing_prig who complemented the character with the “I Should Buy a Boat” Cat as one of his wealthy clients.
Shortly thereafter, Redditor fuzzysamurai took Redditor hissing_prig’s joke even further with another submission referencing the cat, which gained more than 20,000 upvotes and 1641 points within six days. Also on that day, Financial Advice Dog reached Tumblr for the first time via Tastefully Offensive. Throughout the following week, various compilations of Financial Advice Dog images appeared on FunnyJunk, Pleated Jeans, the Huffington Post, Cheezburger, Uproxx and BroBible. As of mid-January 2013, there are 185 submissions to the Financial Advice Dog Quickmeme page and more than 100 of these were submitted to Reddit.
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