About

Apparently Kid refers to Noah Ritter, a five-year-old who was interviewed by a local news channel while attending the Wayne County Fair in Pennsylvania. When the interview, which features Ritter animatedly discussing his indifference to the news and repeatedly saying "apparently" was uploaded to YouTube it quickly went viral.

Origin

On August 4th, 2014, YouTuber WNEP-TV^[1] uploaded a video titled ""Apparently" This Kid is Awesome, Steals the Show During Interview." The video features WNEP-TV reporter Sofia Ojeda asking Ritter how he enjoyed one of the Wayne County Fair's rides. Ritter begins to ramble in reply, often punctuating his speech with "apparently" and insisting he had never been on live television. Within 48 hours the video gained over 4.1 million views.

Spread

On August 5th, 2014, The Laughing Squid^[2] published an article titled "Cute Kid Noah Ritter ‘Apparently’ Steals the Show During an Interview at the Wayne County Fair in Pennsylvania." The same day the video was covered by UpRoxx^[3], E!Online^[4], Us Magazine^[5] and Jezebel.^[6]

#NoahTheReporter

On August 4th, WNEP's Twitter account^[8] tweeted out the interview with Ritter and introduced the hashtag #NoahtheReporter. Within 48 hours the hashtag was tweeted out over 150 times.

Also on August 4th, Twitter user treyschmaltz^[10] introduced the hashtag #ApparentlyKid. Within 48 hours the hashtag was tweeted out^[11] over 1,000 times.

Media Appearances

On August 5th and 6th, Ritter was interviewed by several local and U.S. national news outlets, including WNEP-16, ABC News (shown below, left) and NBC Today,^[12] during which he revealed he was embarrassed that he had shared “so much about [his] life" and that he actually did not know the definition, or how to spell the word "apparently."

On September 11th, The Ellen DeGeneres Show's official YouTube channel^[14] uploaded a video from the day's show featuring Degeneres interviewing Ritter. During the interview he explains he is "over" his namesake "apparently." This news was covered by several websites including Mashable^[15] and Mediate. ^[16] Within 24 hours the video gained over 570,000 views.

Commercial

On September 12th, the official YouTube channel^[17] for Fresh Pet pet food uploaded a commercial featuring Ritter, which he explains is "apparently my first TV commercial." The commercial was covered by several websites including UpRoxx^[18], The Laughing Squid^[19] and Crushable.^[20]

External References