Submission 8,520

Joel Bauer

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About

Joel Bauer is a marketing expert, speaker trainer and infotainer best known for his over the top personality and his role in the YouTube video "Your business card is CRAP!"^[1] During the video he has such memorable quotes as "Wow, I'm impressed" and "What do you do guaranteed?".

Origin

Joel Bauer gained notoriety for his role in the YouTube video, which was uploaded on December 17, 2008. During the video Joel boisterously points out the flaws in common business cards, feigning interest in what appear to be very standard business cards.

After pointing out the flaws in common business cards, Joel proceeds to enlighten viewers as to what a good business card should look like. The card on display allegedly costs $4.00 per card, is die cut, embossed, foil stamped, and, perhaps most importantly, informs people of the results he generates, guaranteed.

Spread

Since being uploaded to YouTube on December 17, 2008, the original video has been viewed over 2 million times in addition to being re-uploaded and parodied countless more times including "Your Holiday Card is Crap!"^[2] The original video has had such an impact that Joel Bauer is often asked to critique the business cards of other people.^[3]