This obfuscatory expression appears to have been coined on 4chan's /s4s/ board back in December 2013.

This clock features a second hand replaced with a rotating mask to make an optical illusion of an animated face.

Take one Hiccup, add one Jack, mix with a Rapunzel and add a sprinkle of Merida. What do you get? A new meme!

This ginger scurries and scowls at people as a "prank" while wearing a straightjacket.