Over the course of July, the enigmatic TikToker Pinkydoll (also known as @pinkydollreal) captured the attention of the internet with her eccentric TikTok LIVE streams that spawned numerous catchphrases.

These streams quickly became associated with the rising NPC streaming trend as Pinkydoll's livestreams gained widespread attention and curiosity due to their peculiar nature. The highlight of her broadcasts was the frequent use of unique "call and response" catchphrases, such as "gang gang," "ice cream so good," "yes yes yes" and even the bizarre slurp gesture in which she would comically lick the air.

These catchphrases and actions created a surreal and meme-worthy experience that intrigued viewers across social media platforms. As screen recordings of her unconventional streams went viral on Twitter, users engaged in lively discussions, likening her to an NPC or a character straight out of the virtual world of Roblox.

Despite being labeled as "psychotic" or "cringe" by some viewers, Pinkydoll's streams undoubtedly kicked off one of the biggest viral phenomena of the year, so we took a deeper look at the creator and trend behind it in our latest video.