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Binley Mega Chippy: The Dawn Of A New Era For Bri'ish Memes

Binley mega chippy storefront in the UK.

Britain hasn't always had the strongest memetic voice, but the unlikely virality of one fish and chip restaurant has proved that this is no longer the case. We consider what went into making Binley Mega Chippy the icon it is today, and what it means for the U.K. memescape.

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