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What Does 'What The Helly' Mean And Where Did It Come From? The Viral 'WTHelly' Song And Memes Explained
Rapper Rob49 is having a moment in the spotlight right now after releasing his viral song "WTHelly" last week.
The song, which repeats the phrase "what the helly," has taken off bigtime on TikTok and X, where users are lip dubbing to it and offering up their own versions of the catchy phrase.
So where exactly does the phrase "what the helly" come from, what does it mean and why is it going so viral? Here's what you need to know.
@user3638595630 Like WTH fr 😂😂
What Does 'What The Helly' Mean And Where Did It Come From?
On March 21st, rapper Rob49 dropped his new song "WTHelly" along with a music video. The video quickly racked up over 200,000 views in a week. In the song, Rob49 repeats the phrase "what the helly" throughout, which is a simple change to the phrase "what the hell" that adds a "Y" at the end for no particular reason other than to make it catchy.
The end of the song, which sees Rob49 work "what the helly" into the names of several celebrities, is what really captured the attention of a lot of people. For example, he raps, "What the helly Berry," a play on the name "Halle Berry." Now, the song is blowing up on TikTok and X.
How Is 'What The Helly' Used In Memes?
On TikTok, the song has become a very popular lip dub audio. In just a week, its official original sound has been used over 29,000 times in lip dub videos. These videos feature a TikToker lip syncing to the repeated lyric "what the helly" under a caption about something that shocks or confuses them, with "what the helly" being their reaction to the caption.
The phrase "what the helly" is also going viral over on X, where Rob49 has been promoting it with posts garnering thousands of likes. In one post he encouraged users to make their own variations of "what the helly" by blending it with a name or phrase, resulting in a lot of examples so far. Others are simply using the phrase as an alternative to "what the hell" to react to surprising content.
@badassleojawn i can't have this
@gigiifiji YOU FAN!!!
@trizzytrey_ 😂😂😂😂 #stealing #wth #police #snitching ♬ WTHELLY – Rob49
@poonainee Mind you…he told me he wasn’t going to prom. #fypシ #prom ♬ WTHELLY – Rob49
For the full history of WTHelly, be sure to check out Know Your Meme's encyclopedia entry for more information.
