I've been assigned to make sense of this, and I realized that as weak as my Hebrew is, I actually know less about Twitter, which is where this supposed meme comes from. It apparently translates to "To whomever stopped following me."
I'm actually surprised that the phrase doesn't show up more commonly, as it seems like it would be all over Twitter. Does anyone know any thing about the relationship between Twitter and Israel that might shed some light on the subject? (Did Twitter not support Hebrew tweets before 2010, for instance?)
The first appearance I can find is in a tweet from April 2010, in which "{Tortured?} Nattie" dedicates the song "Since You've Been Gone" to whomever stopped following her tweets.
The phrase shows up a few times a month after that until apparently the turning point here when noyalooshemusic posts something that roughly translates to "Whoever stopped following me: Hypocrite, you see some porn and so it's not big brother?" Whatever this means, apparently it's very funny or at least popular, and it gets retweeted. "לעוקב שעזב" blows up as a catchphrase on Twitter from that moment onward and noyalooshemusic appears to become some sort of Twitter celebrity.
Okay, all that being said, can anyone help me with pointers on how to research a Twitter trend?