About

Будь мужиком, блеать (be a man, bleat') is a Russian exploitable meme consisting of a man waving his fist in anger, while exclaiming the titular phrase. The expression "be a man" is a common cliché response used in many parts of the former Soviet Union. It is stereotipically used to get men and boys to do something by challenging their manliness. The originally used "блеать" is completely meaningless in Russian, however its pronunciation closely resembles that of the word "блядь" (blyad') a swear word that translates to the word "whore", although it is also often used as a generic swearing exclamation. The original "блеать" later morphed into "блеять", which means "to make a bleating sound". The Be a Man part is changed to fit other situations, with the man redrawn to suit them.

Origin

The original image originates from a thread on 2-ch.ru, the Russian equivalent of 4chan, posted as a response to someone with girl problems, thus explaining his command to "be a man".

Spread

The exploitable was actively forced on Russian imageboards 2-ch.ru and 0chan.ru during the spring of 2010.