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About

Capitalist Realism is an ideological framework referenced most notably in the book Capitalist Realism: Is There No Alternative? written by theorist Mark Fisher in 2009. Mark Fisher defines Capitalist Realism as "the widespread sense that not only is capitalism the only viable political and economic system, but also that it is now impossible even to imagine a coherent alternative to it." The concept of Capitalist Realism in memes first started in August 2020 when Instagram accounts began using the book's cover as an exploitable image reference.

Origin

On August 10th, 2020, Instagram account @theworstpoet posted an edited version of the book's cover, layering in an image of Jared Leto's Joker over it (shown below).[1] The post received roughly 200 likes in one year. However, a month later, a larger account, @joshuacitarella,[2] the personal account of the notable artist and professor Joshua Citarella, reposted the image on September 11th, 2020.[3] This repost would receive roughly 400 likes in one year. Citarella later claimed to have "planted" the meme through a strategic use of his internet microcelebrity and network.[12]

zero books Damagod MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE?

In general, towards the end of 2020, an interest in "philosophical irony" started to percolate in Instagram meme spheres. Philosophers like Hegel and Deleuze became easy buzzwords for alt-Instagram and alt-Twitter spheres. Capitalist Realism / Mark Fisher memes can be seen as an extension of this growing trend.

Spread

Joshua Citarella would continue to feature more and more compilations of Capitalist Realism memes on his account, tagging the accounts that were making them. One of the most notable examples from this early stage of memes used the We Fuckin' On The X Bed Tonight format and was posted by Instagrammer @jorts666 on September 30th, 2020.[4] The post received roughly 250 likes in one year. However, @joshuacitarella reposted the image on October 7th, 2020, in a multi-image post featuring other Capitalist Realism memes.[5] This post would receive roughly 2,000 likes in one year.

Capitalist Realism memes would spread to other platforms as well like Twitter and Facebook. On September 14th, 2020, Twitter[6] user @bigbreadbrainz reposted the original Capitalist Realism meme from @theworstpoet in a tweet captioned, "This what zero pussy do to a mf" (shown below). On Facebook,[7] groups like "Mark Fisher Depressive Ghost Posting" had existed before August 2020, but only hopped onto the trend after its rise on Instagram, further amplifying the memes including the book cover.

This what zero p---- do to a mf zero books Damayod MARK FISHER CADITALICT

The trend would continue on Instagram and the internet in general going into 2021. Notable Instagram accounts linked to the trend's spread include @academicfraud,[8] @theacidleft,[9] @mark_fisher_but_not_really_him[10] and @drugcultgang[11] (among others).

Various Examples

A GOOD BOOK CAN CHANGE YOUR LIFE.. CAPITALIST REALISM MARK FISHER IS THERE NO ALTERNATIVE? Pamayad zero books MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE? AHA
When guys turn 30, they choose one of these to base their whole personality around zero books zero books zero books MARK FISHER MARK FISHER MARK FISHER CAPITALIST CAPITALIST CAPITALIST REALISM REALISM REALISM IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? zero books zero books zero books MARK FISHER MARK FISHER MARK FISHER CAPITALIST CAPITALIST CAPITALIST REALISM REALISM REALISM IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE?
MY HANDS LOOK LIKE THIS SO HERS CAN LOOK LIKE THAT MARK FISHER CAPITALIST REALISM D IT Boprej STHERE N ALTERNATVET
zero books Wendy's MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE?
Good d--- a have a bitch laid up Reading Capitalist Realism talking about " so that's What's called reflexive impotence?

Search Interest

External References

[1] Instagram – @theworstpoet

[2] Instagram – @joshuacitarella

[3] Instagram – @joshuacitarella

[4] Instagram – @jorts666

[5] Instagram – @joshuacitarella

[6] Twitter – @bigbreadbrainz

[7] Facebook – Mark Fisher Depressive Ghost Posting

[8] Instagram – @academicfraud

[9] Instagram – @theacidleft

[10] Instagram – @mark_fisher_but_not_really_him

[11] Instagram – @drugcultgang

[12] DoNotResearch – How To Plant A Meme



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The cover of the book "Capitalist Realism" by Mark Fisher.

Capitalist Realism by Mark Fisher

Updated Jul 20, 2023 at 03:01PM EDT by Aidan Walker.

Added Aug 16, 2021 at 09:32AM EDT by Owen.

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About

Capitalist Realism is an ideological framework referenced most notably in the book Capitalist Realism: Is There No Alternative? written by theorist Mark Fisher in 2009. Mark Fisher defines Capitalist Realism as "the widespread sense that not only is capitalism the only viable political and economic system, but also that it is now impossible even to imagine a coherent alternative to it." The concept of Capitalist Realism in memes first started in August 2020 when Instagram accounts began using the book's cover as an exploitable image reference.

Origin

On August 10th, 2020, Instagram account @theworstpoet posted an edited version of the book's cover, layering in an image of Jared Leto's Joker over it (shown below).[1] The post received roughly 200 likes in one year. However, a month later, a larger account, @joshuacitarella,[2] the personal account of the notable artist and professor Joshua Citarella, reposted the image on September 11th, 2020.[3] This repost would receive roughly 400 likes in one year. Citarella later claimed to have "planted" the meme through a strategic use of his internet microcelebrity and network.[12]


zero books Damagod MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE?

In general, towards the end of 2020, an interest in "philosophical irony" started to percolate in Instagram meme spheres. Philosophers like Hegel and Deleuze became easy buzzwords for alt-Instagram and alt-Twitter spheres. Capitalist Realism / Mark Fisher memes can be seen as an extension of this growing trend.

Spread

Joshua Citarella would continue to feature more and more compilations of Capitalist Realism memes on his account, tagging the accounts that were making them. One of the most notable examples from this early stage of memes used the We Fuckin' On The X Bed Tonight format and was posted by Instagrammer @jorts666 on September 30th, 2020.[4] The post received roughly 250 likes in one year. However, @joshuacitarella reposted the image on October 7th, 2020, in a multi-image post featuring other Capitalist Realism memes.[5] This post would receive roughly 2,000 likes in one year.



Capitalist Realism memes would spread to other platforms as well like Twitter and Facebook. On September 14th, 2020, Twitter[6] user @bigbreadbrainz reposted the original Capitalist Realism meme from @theworstpoet in a tweet captioned, "This what zero pussy do to a mf" (shown below). On Facebook,[7] groups like "Mark Fisher Depressive Ghost Posting" had existed before August 2020, but only hopped onto the trend after its rise on Instagram, further amplifying the memes including the book cover.


This what zero p---- do to a mf zero books Damayod MARK FISHER CADITALICT

The trend would continue on Instagram and the internet in general going into 2021. Notable Instagram accounts linked to the trend's spread include @academicfraud,[8] @theacidleft,[9] @mark_fisher_but_not_really_him[10] and @drugcultgang[11] (among others).

Various Examples


A GOOD BOOK CAN CHANGE YOUR LIFE.. CAPITALIST REALISM MARK FISHER IS THERE NO ALTERNATIVE? Pamayad zero books MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE? AHA When guys turn 30, they choose one of these to base their whole personality around zero books zero books zero books MARK FISHER MARK FISHER MARK FISHER CAPITALIST CAPITALIST CAPITALIST REALISM REALISM REALISM IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? zero books zero books zero books MARK FISHER MARK FISHER MARK FISHER CAPITALIST CAPITALIST CAPITALIST REALISM REALISM REALISM IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? IS THERE NO ALTERNATIVE? MY HANDS LOOK LIKE THIS SO HERS CAN LOOK LIKE THAT MARK FISHER CAPITALIST REALISM D IT Boprej STHERE N ALTERNATVET zero books Wendy's MARK FISHER CAPITALIST REALISM IS THERE NO ALTERNATIVE? Good d--- a have a bitch laid up Reading Capitalist Realism talking about " so that's What's called reflexive impotence?

Search Interest

External References

[1] Instagram – @theworstpoet

[2] Instagram – @joshuacitarella

[3] Instagram – @joshuacitarella

[4] Instagram – @jorts666

[5] Instagram – @joshuacitarella

[6] Twitter – @bigbreadbrainz

[7] Facebook – Mark Fisher Depressive Ghost Posting

[8] Instagram – @academicfraud

[9] Instagram – @theacidleft

[10] Instagram – @mark_fisher_but_not_really_him

[11] Instagram – @drugcultgang

[12] DoNotResearch – How To Plant A Meme

Recent Videos 2 total

Recent Images 25 total



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