Hidden Valley Ranch Keg
Part of a series on Viral Marketing. [View Related Entries]
This submission is currently being researched & evaluated!
You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.
About
Hidden Valley Ranch Keg is a 5-liter ranch dressing dispensary created by Hidden Valley that gained online notoriety after being released.
History
On November 6th, 2017, Hidden Valley introduced a 5 liter keg of Hidden Valley Ranch dressing, a "year's supply," according to their website[1] (shown below). According to the product description, the ranch is kept fresh inside the keg with FDA-approved coating. The keg is part of Hidden Valley's holiday collection, which includes holiday-themed socks, a christmas sweater, a ranch dressing fountain, and more.[2]
Online Reaction
The keg was widely covered by media outlets. Huffington Post,[2] People,[3] New York Post,[4] and Uproxx[5] were among the many outlets to cover the product. Online, Twitter users took the idea with a mix of enthusiasm and wariness. User @bacon_and_megz[6] tweeted that the product would be on her Christmas list (shown below, left). Barstool Sports[7] tweeted "Nothing says "I Love You" quite like a keg of Hidden Valley Ranch," gaining 250 retweets and 850 likes (shown below, right).
Twitter user and Buzzfeed writer Julia Reinstein opined that the product was a clear attempt by Hidden Valley to create something absurd in the hopes of going viral and getting free advertising (shown below).
Search Interest
Unavailable
External References
[1] Flavour Gallery – Hidden Valley Mini Ranch Keg
[2] Huffington Post – Hidden Valley Ranch Just Released Online Merch, And It’s Kind Of Amazing
[3] People – Hidden Valley Is Now Selling Kegs of Ranch Dressing
[4] New York Post – This keg holds a ‘year supply’ of ranch dressing
[5] Uproxx – Hidden Valley Is Selling A ‘Ranch Keg’ And People Can’t Handle It
[6] Twitter – @bacon_and_megz
[7] Twitter – @Barstoolsports
[8] Twitter – @Juliareinstein
Related Entries 15 total
.jpg "Dilly Dilly"){kind=icon}
Recent Videos
There are no videos currently available.
Top Comments
3kole5 Moderator
Nov 09, 2017 at 09:34PM EST
Captain Alliance
Nov 10, 2017 at 11:31AM EST