Memes Under the Influence: Similar to the Ca$hcats project, Boozecat owes much of its mass appeal to the failproof formula. Booze and cats, man, you can't beat that.

This series of image macros features various anime characters as a form of bait and switch trolling on Japanese imageboard sites.

Power of Crowdsourcing: Launched by Wieden and Kennedy in 2010, Isaiah Mustafa’s Old Spice commercials are still recognized as one of the most successful viral, crowdsourced ad campaigns of all time.

This video game series, started by Nintendo in 1986, has become one of the longest running video game series of all time.

Power of Crowdsourcing: Despite its spiral downward with the director's public breakdown, Invisible Children's viral vigilant campaign against the Ugandan rebel Joseph Kony wrote a new chapter in the history of online activism.