Damn, now everyone's gonna' know about this already-memorable scene from an incredibly popular film! How can I feel superior to people who don't spend their whole lives on the internet without inside jokes that only me and everyone on reddit, tumblr, 4chan and KYM understand!?

Normies can't steal what wizards don't own. Nobody owns this meme, except maybe Disney if they wanted to. Meme elitism goes against everything the Internet stands for, the notions of equality and accessibility. It's also an extremely childish view, especially since it's not 2008 anymore and the days of 4chan's souper sekrit club hous are long gone. Adapt to the fact that it's (almost) 2016 and memes are a business or die out because die-hard internet veterans refuse to share the pepes. I won't miss 'em, the world needs less bitter jerks with an "us-against-the-world" mentality, not more. If TR8-T0R has to be the martyr for that, so be it.
(It's 2:22 where I am and I can just feel how overly-dramatic and preachy this comment is, going to sound so stupid in the morning but whatever.)