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Mistress Fortune
Mistress Fortune

in reply to KZN02

I dunno if this counts, but I recall when people were talking about how cringe it was when Wendy's was unironically using impact font memes in a commercial from about a decade ago, but then when Wendy's hired a social media person that they allowed to just go full "act like a smug little shit" suddenly people were praising Wendy's as a "brand that gets it."

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