About

"Where Da Hood At" is a bait and switch flash meme similar to rickrolling originating on newgrounds ad popularized on 4chan's /f/ flash board in which a flash animation is played normally until at wich point a main characters face or head is replaced with "Negro Cell" (a main focal point of another meme "IMMA FIRIN MAH LAZER")and D.M.X Song "Where Da Hood At" is played an act sometimes referred to as "hooding"

Origin

The song "Where Da Hood At" was originally released by the rap artist Earl Simmons, more commonly referred to by his stage name DMX.^[1]

Usage

As mentioned previously, this meme is a bait-and-switch. Persons are given content which gradually becomes Where Da Hood At.
On youtube, there are a few variations called "X Fixed" in which the technique is implying something is wrong with a particular video. This may lead to someone watching the video and simply getting Hooded.
For Example, this video was titled "Final Fantasy Fixed".

Notable Examples

Freakout Kid Rain

I like turtles where da hood at

Hoodroll

External References:
^[1] https://en.wikipedia.org/wiki/DMX_%28rapper%29
http://eye.swfchan.com/flash.asp?id=1353&n=Fox!.swf&w=550&h=400
http://z0r.de/181