Leeroy Jenkins (2006)

added Apr 30, 2009 at 05:05PM UTC

11 Comments
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Origin

Leeeeeeeeeeerooooy Jenkinnnnns is a catchphrase first screamed by a World of Warcraft player of the same name, just before ignorantly charging headlong into battle and ruining his group’s carefully laid plans. IRL Leeroy is known as Ben Schulz.

LET’S DO THIS!


The original video, well over 10M views (>9000)

The video and numerous catchphrases (“at least I have chicken” etc) would become much parodied, Ben would keynote ROFLCON in 2008, and it would even appear as a question on the gameshow Jeopardy

Spread

Jenkins’ popularity may have led to the following World of Warcraft-based Toyota Tacoma truck advertisement (>3M views). Remember kids: memes beget ad campaigns. All your money are belong to… er,

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11 Comments

JSin1276
Apr 30, 2009 at 09:44PM UTC , JSin1276 wrote:

A very good addition to the collection.

Emperor Ethan
May 01, 2009 at 12:22AM UTC , Emperor Ethan wrote:

32.33, repeating of course.

Jimmathy
May 01, 2009 at 09:05PM UTC , Jimmathy wrote:

That isn’t a Ford Ad. Four Wheels of Fury is a mighty mighty Toyota Tacoma.

Greg Leuch
May 02, 2009 at 12:58AM UTC , Greg Leuch wrote:

Good catch Mike. Updated the meme information.

Chris Menning
May 02, 2009 at 04:02PM UTC , Chris Menning wrote:

At least I have chicken.

Longcat
May 07, 2009 at 06:46PM UTC , Longcat wrote:

One of the few memes that you can apply to real life. There’s few things that can boost your confidence in the face of impossible odds than shouting “LEEEROOOOY~!” and charging straight forward.

Maybe it’s just me.

teeroydomrase
Sep 17, 2009 at 01:55PM UTC , teeroydomrase wrote:

let’s DO this:

LLLLLLLLLLEEEEEEEEEEEEEEERRRRRRRRRRRRRRRRRRRRRROOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOYYYYYYYYYYYYYYYYYYYYYYY

MMMMMMMMMMMMJAAAAAAAAAAAAAAAAAAANNNNNNNNNNNNNNNNNNNNNKKKKKKKKKKIIIIIIIIIIIIIIIIINNNNNNNNNNNNNNNNNNNSSSSSSSSSSSSSSSSSS

Last HCompany
Sep 23, 2009 at 11:55AM UTC , Last HCompany wrote:

Runescape style

“Let’s Roll Out!”

AAAAANNNNNDDDDDRRRRREEEEEWWWWW
GGGGGOOOOOWWWWWEEEEERRRRR!

Yeah!

For NOOBSHOW!!!

W00T!!!

Dr. Crazy
Sep 24, 2009 at 07:24AM UTC , Dr. Crazy wrote:

Frickin’ sellout.

nadzeya
Dec 31, 2009 at 03:24PM UTC , nadzeya wrote:

I was actually watching this Jeopardy ep…. it was a question for the College champions show…. and NONE OF THEM KNEW IT. Seriously. Fail.

JetpackAngel
Feb 10, 2010 at 10:00AM UTC , JetpackAngel wrote:

I was watching the deleted scenes of Monsters Vs. Aliens and they used this. First, the general laid out his somewhat long-winded (and incredibly reckless) plan, but before they even agreed on it Missing Link grabbed a grenade and jumped out of a window shouting “Leeeeerooooy Jenkiiiiins!”

The plan, of course, went horribly awry.

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