Microsoft sucks at PhotoShop

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Buzzfeed http://www.youtube.com/watch?v=

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http://knowyourmeme.com/system/icons/761/original/ooops-microsoft-erases-black-man-from-web-photo-31322-1251286580-38.jpg?1251344516

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2009-08-27T03:41:57Z

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confirmed

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microsoft, image macro, photoshop, FAIL

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns='http://www.w3.org/1999/xhtml'> <head> <meta content='text/html; utf-8' http-equiv='Content-Type' /> <meta name='keywords' content='microsoft, image macro, photoshop, FAIL' /> <title>Microsoft sucks at PhotoShop | Know Your Meme</title> <link href='http://cdn0.knowyourmeme.com/stylesheets/mobile.css?1264901130' media='only screen and (max-device-width: 480px)' rel='stylesheet' type='text/css' /> <script src="http://cdn2.knowyourmeme.com/javascripts/jquery.js?1264901130" type="text/javascript"></script> <script src="http://cdn3.knowyourmeme.com/javascripts/jquery-ui.js?1264901130" type="text/javascript"></script> <script src="http://cdn0.knowyourmeme.com/javascripts/jrails.js?1264901130" type="text/javascript"></script> <script src="http://cdn0.knowyourmeme.com/javascripts/jquery.timeago.js?1264901130" type="text/javascript"></script> <script src="http://cdn1.knowyourmeme.com/javascripts/application.js?1264901130" type="text/javascript"></script> </head> <body id='mobile'> <div id='container'> <div class='c' id='content'> <div class='block c' id='entry_titlebar'> <div class='left'> <div class='c' id='entry_photo'><img alt="" class="thumbnail left" src="http://cdn1.knowyourmeme.com/system/icons/761/thumb/ooops-microsoft-erases-black-man-from-web-photo-31322-1251286580-38.jpg?1251344516" title="Microsoft sucks at PhotoShop" /></div> <dl id='entry_details'> <dt>Status</dt> <dd>Confirmed</dd> <dt>Origin</dt> <dd>Buzzfeed</dd> <dt>Year</dt> <dd>2009</dd> </dl> </div> <div class='right'> <h1>Microsoft sucks at PhotoShop</h1> <p class='desc'> This is an example of a user-submitted news story that became a forced meme that has been widely regarded as a legitimate meme anyway. On August 25th, 2008 TechCrunch posted two user-submitted scans of a Microsoft ad. In the US version, te ad featured a photo of an Asian man to the left, a black man at the center, and a white woman to the right. There isalso a Macbook in the photo, and the other computer’s monitor is not plugged in. When a version of the Ad was used to reach Polish audiences, the photo had been touched-up to clear up some discrepencies. It was not the Macbook, nor the unplugged monitor. Instead, the black man’s head had been replaced with a white man. [if there is a statement from Microsoft, we should find it.] In the comments section of the article, most people discussed the racism of replacing a black man with a white man vs. the decision to reflect relative absense of black people in Poland.…</p> </div> </div> <div class='c' id='entry_content'> <div class="block"><h1>About</h1> <p>This is an example of a user-submitted news story that became a forced meme that has been widely regarded as a legitimate meme anyway.</p> </div><div class="block"><h1>Origin and Spread</h1> <p>On August 25th, 2008 <a href=http://www.techcrunch.com/2009/08/25/marketing-decapitation-in-poland-asians-ok-blacks-maybe-not/>TechCrunch</a> posted two user-submitted scans of a Microsoft ad. In the US version, te ad featured a photo of an Asian man to the left, a black man at the center, and a white woman to the right. There isalso a Macbook in the photo, and the other computer’s monitor is not plugged in.</p> <p>When a version of the Ad was used to reach Polish audiences, the photo had been touched-up to clear up some discrepencies. It was not the Macbook, nor the unplugged monitor. Instead, the black man’s head had been replaced with a white man.</p> <p>[if there is a statement from Microsoft, we should find it.]</p> <p>In the comments section of the article, most people discussed the racism of replacing a black man with a white man vs. the decision to reflect relative absense of black people in Poland.</p> <p>The first commenter to mention parodies was <a href="http://www.facebook.com/people/Michael_Langer/676354363">Michael A Langer</a> at 3:19 PM Pacific Time.<br /> <blockquote><br /> Does anyone else sense parody’s coming…..?</p> </blockquote> <p>No less than six minutes later, Jason Kincaid replied with a <span class="caps">YTMND</span> – <a href=http://microlove.ytmnd.com/>Microsoft What is Love</a></p> <p>Another user <a href=http://homepage.mac.com/aleksivic/.Pictures/humor/spotTheBusey.jpg>pasted Gary Busey’s head</a> into the pic, and more memes followed in the comments.</p> <p>That same day, the story was picked up by <a href=http://www.engadget.com/2009/08/25/microsoft-sucks-at-photoshop/>Engadget</a>, and the Engadget link was posted to <a href=http://www.buzzfeed.com/googlereader/microsoft-sucks-at-photoshop>Buzzfeed</a>.</p> <p>The following day, the story was also picked up by the <span class="caps">BBC</span> with the title <a href="http://news.bbc.co.uk/2/hi/technology/8221896.stm">Microsoft in racism row</a></p> <p>The <span class="caps">BBC</span> story was also submitted to <a href=http://www.buzzfeed.com/tweetmeme/bbc-news-technology-microsoft-in-web-photo-rac>Buzzfeed that day.</a></p> <p>Later that night, a thread appeared on VGchartz.com where even more photoshopping took place.</p> <ul> <li><a href="http://www.vgchartz.com/forum/thread.php?id=84115&page=2"><span class="caps">BBC</span>: Microsoft in web racism row</a></li> </ul> <p>Also on the 26th, TechCrunch posted a followup story, declaring (or forcing) that this had become a meme. They further incentivized the creation of photoshops by announcing that a TechCrunch T-shirt would be awarded to the most creative photoshop.</p> <ul> <li><a href="http://www.techcrunch.com/2009/08/26/its-a-meme-get-photoshop-warmed-up-and-win-a-bing-tshirt/">It’s a Meme</a> by Michael Arrington on TechCrunch on August 26th, 2009</li> </ul> <p>Regardless of the fact that TechCrunch forced the meme by declaring it so early, the photoshopping continued. In this case, the forced meme was embraced despite being forced.</p> <p>On September 4th, 2009, SomethingAwful compiled all the photoshopping that had been happening in their forums into a Photoshop Phriday post titled <a href="http://www.somethingawful.com/d/photoshop-phriday/microsoft-photoshop-empower.php">Microsoft’s Emerging Markets</a></p> <p class="ta_c">Chart unavailable on iPhone.</p></div> </div> <div class='block' id='entry_footer'> <h1>More Info</h1> <div class='c'> <a class='btn left' href='KYM://entry/photos' id='entry_photos'> View Meme Images <br /> <span># Total images</span> </a> <a class='btn right' href='KYM://entry/share' id='entry_share'> Share <br /> <span>Tell a friend!</span> </a> </div> <p> Author <span>aaa</span> </p> <p>Updated xxxx</p> </div> <div class='block c' id='entry_nav'> <a class='btn left' href='KYM://entry/prev' id='entry_nav_prev'>Prev Meme</a> <a class='btn right' href='KYM://entry/next' id='entry_nav_next'>Next Meme</a> </div> </div> </div> </body> </html>

Microsoft sucks at PhotoShop <h2>About</h2> <p>This is an example of a user-submitted news story that became a forced meme that has been widely regarded as a legitimate meme anyway.</p> <h2>Origin and Spread</h2> <p>On August 25th, 2008 <a href=http://www.techcrunch.com/2009/08/25/marketing-decapitation-in-poland-asians-ok-blacks-maybe-not/>TechCrunch</a> posted two user-submitted scans of a Microsoft ad. In the US version, te ad featured a photo of an Asian man to the left, a black man at the center, and a white woman to the right. There isalso a Macbook in the photo, and the other computer’s monitor is not plugged in.</p> <p>When a version of the Ad was used to reach Polish audiences, the photo had been touched-up to clear up some discrepencies. It was not the Macbook, nor the unplugged monitor. Instead, the black man’s head had been replaced with a white man.</p> <p>[if there is a statement from Microsoft, we should find it.]</p> <p>In the comments section of the article, most people discussed the racism of replacing a black man with a white man vs. the decision to reflect relative absense of black people in Poland.</p> <p>The first commenter to mention parodies was <a href="http://www.facebook.com/people/Michael_Langer/676354363">Michael A Langer</a> at 3:19 PM Pacific Time.<br /> <blockquote><br /> Does anyone else sense parody’s coming…..?</p> </blockquote> <p>No less than six minutes later, Jason Kincaid replied with a <span class="caps">YTMND</span> – <a href=http://microlove.ytmnd.com/>Microsoft What is Love</a></p> <p>Another user <a href=http://homepage.mac.com/aleksivic/.Pictures/humor/spotTheBusey.jpg>pasted Gary Busey’s head</a> into the pic, and more memes followed in the comments.</p> <p>That same day, the story was picked up by <a href=http://www.engadget.com/2009/08/25/microsoft-sucks-at-photoshop/>Engadget</a>, and the Engadget link was posted to <a href=http://www.buzzfeed.com/googlereader/microsoft-sucks-at-photoshop>Buzzfeed</a>.</p> <p>The following day, the story was also picked up by the <span class="caps">BBC</span> with the title <a href="http://news.bbc.co.uk/2/hi/technology/8221896.stm">Microsoft in racism row</a></p> <p>The <span class="caps">BBC</span> story was also submitted to <a href=http://www.buzzfeed.com/tweetmeme/bbc-news-technology-microsoft-in-web-photo-rac>Buzzfeed that day.</a></p> <p>Later that night, a thread appeared on VGchartz.com where even more photoshopping took place.</p> <ul> <li><a href="http://www.vgchartz.com/forum/thread.php?id=84115&page=2"><span class="caps">BBC</span>: Microsoft in web racism row</a></li> </ul> <p>Also on the 26th, TechCrunch posted a followup story, declaring (or forcing) that this had become a meme. They further incentivized the creation of photoshops by announcing that a TechCrunch T-shirt would be awarded to the most creative photoshop.</p> <ul> <li><a href="http://www.techcrunch.com/2009/08/26/its-a-meme-get-photoshop-warmed-up-and-win-a-bing-tshirt/">It’s a Meme</a> by Michael Arrington on TechCrunch on August 26th, 2009</li> </ul> <p>Regardless of the fact that TechCrunch forced the meme by declaring it so early, the photoshopping continued. In this case, the forced meme was embraced despite being forced.</p> <p>On September 4th, 2009, SomethingAwful compiled all the photoshopping that had been happening in their forums into a Photoshop Phriday post titled <a href="http://www.somethingawful.com/d/photoshop-phriday/microsoft-photoshop-empower.php">Microsoft’s Emerging Markets</a></p> <script type="text/javascript" src="http://www.gmodules.com/ig/ifr?url=http%3A%2F%2Fwww.google.com%2Fig%2Fmodules%2Fgoogle_insightsforsearch_interestovertime_searchterms.xml&up__property=empty&up__search_terms=microsoft+racism%7C&up__location=empty&up__category=0&up__time_range=empty&up__compare_to_category=false&synd=ig&w=650&h=300&lang=en-US&title=Google+Insights+for+Search&border=%23ffffff%7C3px%2C1px+solid+%23999999&output=js"></script>

2009

2010-01-15T03:20:33Z

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