Linguistics is a weird science, since the study of communication has to include a lot of the weird, weird ways we communicate. Nothing about speech, language or ideas is predictable, and it gets worse when you try to study the way it's changed over thousands of years and billions of people. Luckily, there are a lot of linguists who have a sense of humor about the whole thing. The people of the Facebook group Etymology Memes For Reconstructed Phonemes know that memes are a form of communicating ideas like any other, and so they've made some highly technical examples for study.