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But you know what isn't sweet?
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About
But you know what isn't sweet? refers to an exploitable YouTube video in which a girl is parodying anti-drug PSAs. In the video, the girl rides into frame on her bike and addresses the camera, saying, "Hey, kids! That was a sweet turn. But you know what isn't sweet? Heroin." The exploitable part of this meme is replacing the word "heroin" with something else.
Origin
On 2 June 2017, Grace Motley uploaded the video, titled, "A PSA," to her YouTube channel. It was later posted to r/youtubehaiku by fellow YouTuber Gus's YouTube Channel on 13 August 2017, where it remained #1 trending on the subreddit for 24 hours and gaining over 5,000 upvotes.
Spread
The video gained its popularity over two months after it was originally posted to YouTube. The video gained over 40,000 views on YouTube within 24 hours. As of now, (12 September 2017) the video has > 97,000 views and Grace has gained more than 550 followers across multiple platforms.
Variations
The earliest known variation of this meme was posted to an Instagram page that has since been deleted/banned, in which the word "heroin" is replaced with the ""Deez Nuts Bio":knowyourmeme.com/memes/deez-nuts" meme.
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