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Fighting Words PSA

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About

A YTMND fad created by MurdarMachene, on May 25, 2006, based on a scene from the "Fighting Words" PSA (Public Service Announcement) aired on and produced in association with MTV. It featured a montage of kids threateningly approaching and yelling homophobic remarks at the camera, then a few words from Judy Shepard, mother of Matthew Shepard, a boy who was brutally murdered by two young men solely for being homosexual.

Origin

Video Description

The audio soundtrack for the PSA includes frightening static and distortion type samples, as well as menacing "Terminator"-like synthesizers droning along. The majority of the actors overreact to the presence of a homosexual, outright shouting homophobic insults ("Homo!" "Fag!" "Queer!") despite the likely presence of a school employee within the general area that would punish them for doing so. The culmination of these gross exaggerations is a large, fat bully-like character outright screaming "FAGGOT!", in a manner so outrageous as to appear hilarious both within the context of the ad and even more so in the context of a derivative YTMND.

While it is true that homophobic insults and threats do happen in high school quite often, it is hard-pressed to assume any of the portrayals in the commercial are realistic.