John Wick Reloading

John Wick Reloading

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Updated Nov 12, 2019 at 08:42AM EST by Philipp.

Added May 23, 2019 at 10:56AM EDT by Philipp.

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About

John Wick Reloading refers to a still image of film character John Wick, portrayed by Keanu Reeves, reloading a gun. Online, the image has been used as a reaction, often used to express annoyance or desire to deliver vengeance, particularly as retribution for dog abuse.

Origin

On October 8th, 2016, the first trailer for 2017 action film John Wick: Chapter 2 premiered. In one scene, the main protagonist John Wick is shown reloading a Glock 17 pistol.[1]



Spread

On the same day, a still image from the scene was added to "John Wick: Chapter 2" entry on Internet Movie Firearms Database.[2] On February 10th, 2017, the day of the film premiere, the image was reused in an article "The Guns of "John Wick: Chapter 2"" on Range365.[3]



On June 9th, 2017, Redditor AlojaFreunde poster the first known meme using the image to /r/pics subreddit, with the post gaining over 660 upvotes in six months.[4] On June 14th, the image was reposted to /r/funny subreddit where it gained over 3,300 upvotes in the same period.[5] On January 17th, the image was posted to /r/memes, gaining over 40,500 upvotes in six months.[6]



The image saw limited use online as a reaction until February 2019. On February 13th, 2019, Redditor concealed_weapon posted a meme based on the image to /r/me_irl subreddit, where it received over 2,400 upvotes in four months.[7] A repost to /r/memes subreddit received over 19,500 upvotes in the same period.[8]


INSIDE editlo Dog Thrilled To See Owners At Shelter But They're There To Adopt Different Dog

In the following weeks, the format gained significant spread on Reddit, with several notable examples posted to /r/dankmemes subreddit.[9][10]

In many examples, the reaction image has been used to illustrate intention to deliver vengeance for dog abuse, referencing a major plot point of the first John Wick film.

Various Examples


Anti-Vaxxers Are Now Refusing to Vaccinate Their Dogs Fatherly - 22 Feb 2019 *Movie villain kills a likeable character. Everyone: Guess that's kinda sad. Movie villain kills a dog. Everyone:
When your little brother spoils endgame, likes buzzfeed, and plays fortnite When you see that the count of James Charles subscribers is rising again When u realize the Soviets has no way to get the Space Dog, Laika, back to earth but shot him into space on a huge missile anyway:

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