About

Jukmifgguggh refers to a joke that originated on Reddit as an example of Google's ability to report an accurate number of search results. The word became challenge for Redditors who wanted to fill Google searches for "jukmifgguggh" with results.

Origin

On April 26th, 2017, Redditor pheonixs1234^[1] posted "Google could be lying about how many search results it gives, noone's going to actually check that far" to the subreddit /r/Showerthoughts. The post received more than 41,700 points (89% upvoted) and 1,600 comments within the first 19 hours. The most popular comment came from Redditor Guest_1337^[2]. They said, "Challenge accepted: it's true. 'jukmifgguggh' did not hold any result and it didn't." Other users began attempting to filling search results for "jukmifgguggh" by posting the collection of letters around the internet.

Spread

That day, Redditor rrr598^[3] launched the subreddit /r/https://www.reddit.com/r/jukmifgguggh/, which garnered more than 3,500 subscribers within the first 24 hours. One post by Redditor landminedj, "Up vote so whenever you search ewrftghybgfvdcsx this comes up," has received more than 7,400 points (80% upvoted) and 160 comments in the first 24 hours.

Hours later, Redditor fireork12^[5] posted about jukmifgguggh in the /r/OutOfTheLoop subreddit. The thread "What is /r/jukmifgguggh and why is it on all with no warning?" received more than 196 points (92% upvoted).

Within hours, several videos regarding the pronunciation of "jukmifgguggh" began appearing on YouTube, receiving more than 1,000 views each.

One video from YouTuber marter1234 gaming (shown below), "jukmifgguggh," received more than 5,500 views by April 27th.

Within the first 24 hours of the initial Reddit post, Google had more than 5,100 results for "jukmifgguggh."

Various Examples

Search Interest

External References