"Luna, Amore E No" by Piero Piccioni TikTok Trend

About

The "Luna, Amore E No" by Piero Piccioni TikTok Trend refers to a video meme trend on TikTok which uses the song "Luna, Amore E No" by Piero Piccioni to portray a glow-up transition. The creators compare two groups of people arguing over subjectively inferior opinions to a beautiful-looking person with a better opinion or take who's revealed last. The creators often put on makeup, add better lighting or make a Chad face by emphasizing their jawline. The trend started in late 2022 and is ultimately a variant of the Average Fan vs. Average Enjoyer meme and its precursor, Virgin vs. Chad.

Origin

Piero Piccioni was an Italian film score producer, who in 1969, worked on the Italian film Amore Mio Aiutami (Help Me, My Love) directed by Alberto Sordi.^[1] Piccioni wrote the song "Luna, Amore E No" for the movie, which was uploaded to YouTube on December 4th, 2019 by YouTuber Alex B, gaining over 56,000 views in three years (shown below).

The song was used as a sound on TikTok predominantly in 2022. On January 3rd, 2022, TikToker^[2] prawnpran notably popularized the song when he used it in a video, writing in text overlay, "music rlly does change ur mood completely. how can i be a hateful person when i listen to shit like this," and gaining roughly 515,200 plays and 137,100 likes in eight months (shown below, left). On August 29th, 2022, TikToker^[3] tanners.tiktok used the sound, comparing groups of people who argue over women's rights versus a man who says, "I tuck it in and pretend I'm a frail woman in the mirror sometimes." The video received roughly 858,800 plays and 223,200 likes in three weeks (shown below, right).

Spread

Following tanners.tiktok's video, other creators followed his example going into September 2022. For instance, on September 3rd, 2022, TikToker^[4] mike_literus690 posted an iteration that compared two men arguing over whether a woman's butt or breasts were better versus a man who's terrified of gorgeous women. The video received roughly 3.8 million plays and 915,100 likes in three weeks (shown below, left). Female creators also joined the trend. For instance, on September 12th, 2022, TikToker^[5] .aananzz posted an iteration about pissing in the shower versus showering in piss, gaining roughly 5.7 million plays and 1.6 million likes in one week (shown below, right).

Various Examples

Search Interest

Unavailable.

External References