This style of meme is present in the post hood irony subculture that emerged after 2020, where not only weird memes flourished, but downright unintelligible and (intentionally) information-lacking memes became prevalent. Mostly happening on instagram

These memes appeal to those who have 7-90000000000 neurons and who have personality disorders. Such accounts who have honed in their craft of mematic irony are bb_nord, chiefkeefbestlyrics and negan.feels on instagram – showing a very likeable and again, unintelligible meme format.

Irony on instagram can be shocking, socially redundant, and quite unusual, but most of all it is a satire on the banality and maybe even stupidity of internet humour.