About

Señoras… (Ladies…) is an umbrella term used to refer to a series of Spanish-speaking Facebook groups which mocks several stereotypes from senior Spaniard women.

Origin

This meme appeared in Facebook in the mid late 2009. Any person is worthy of having fans there, but the latest fashion has its own name: “Ladies that …”. Middle aged women have become the stars of the social network, with over 600 groups dedicated to their small or great virtues and defects that have thousands of fans. Some are even offensive, but the humor is mordant and sardonic in general.

Spread

People started creating fan pages for "Señoras…" (Ladies…) adding all sorts of actions after that; from the "con la bolsa en la cabeza cuando llueve" ("with a bag on their head when it rains") to "que compran Plátanos en el Lidl y acaban de after" ("that buy bananas in Lidl and end up in an afterhour club". This is a reference to bananas filled with cocaine that got to Lidl supermarkets in Spain in December 2009).

Here are the links for the cited fan pages

http://www.facebook.com/pages/Senoras-que-se-compran-unos-platanos-en-Lidl-y-acaban-de-after/229783617953

http://www.facebook.com/pages/Senoras-con-la-bolsa-en-la-cabeza-cuando-llueve/85086623613

Here are some other fan pages

Some of the groups
Ladies that they not known each other and discuss how long the bus takes to arrive
Ladies that say “Ginasio” instead of “Gimnasio” (Gym)
Ladies that read moving her lips
Ladies that make “meatballs”
Ladies that say “cocreta” instead of “croqueta” (raspberry)
Ladies who get the jacket sleeves unused
Ladies that hide their bag when they see you
Ladies that are fat because they retain fluid
Ladies that stay all the afternoon in the ambulance
Ladies who think their grandchildren are virgins
Ladies that put the wallet and / or a tissue in her bra
Ladies that argue to see who is sicker
Ladies that update the bankbook at the cashier while everyone waits
Ladies that name the TV channel by his number
Ladies that go to the edge of the beach and do the hands-on-the-hips stance

This trend that emerged in Facebook has overstepped its boundaries with the Spanish media echoing the existence of the meme

http://www.lasextanoticias.com/videos/ver/las_reinas_de_internet/223851

A producer has used this to shoot the short mockumentary “Ladies”. The film just got out in its page on Facebook and also can be followed on Youtube, where the trailer can be seen. It received over 6,000 hits in less than a week.
According to the facebook page “Ladies”, tells the story about women around their 50s that beoame famous thanks to Facebook, which leads them to drastically change lives.