Love Is Quarantine
Part of a series on Love Is Blind. [View Related Entries]
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About
Love Is Quarantine is an Instagram show based on the Netflix dating show Love Is Blind in which contestants date each other before seeing one another. The Instagram account and the corresponding Google Sheets were created by two Brooklyn roommates during the coronavirus outbreak in which it was necessary to maintain social distancing.
History
On March 17th, roommates Thi Q. Lam and Rance Nix created a Google Sheets[8] and Instagram account to begin a crowd-sourced Love is Blind spin-off. Their first post to Instagram[1] was screenshot of a conversation explaining the premise (shown below). The Instagram account gained over 12,900 followers in three days.
That day, Rance Nix addressed the camera in a post introducing the Google Sheets and asking people to apply to the first season (shown below, left). The video garnered over 7,400 views in three days. Following their first posts, they gained over 100 applicants and began setting up dates and posting videos that each contestant sent them before, during and after their date. On March 18th, LoveIsQuarantine uploaded a contestant video which garnered over 4,000 views in two day (shown below, right). The next day, they launched a website with merchandise.[2]
Reception
On March 17th, 2020, New York Times reporter and Twitter user @TaylorLorenz[3] tweeted, "There’s a quarantine version of Love Is Blind happening via Instagram and google sheets and nearly 100 people have auditioned to take part. cc @thunderwooddd" (shown below, left). The tweet gained over 1,600 likes and 300 retweets in three days. She then published a NY Times[4] on the show. Other Twitter users such as @TubaDsouza began tweeting about the Instagram account (shown below, right). StayHipp,[5] CNN[6] and NBC[7] News also published articles on the account.
Fandom
Although many fans continued to comment and gather on the Instagram account itself, the Love is Quarantine Google Sheets[8] has a tab in which fans post gossip (shown below).
Search Interest
External References
[1] Instagram – Love Is Quarantine
[2] Love Is Quarantine – About
[3] Twitter – TaylorLorenz
[4] NYTimes – Coronavirus Love Is Quarantine
[5] Stay Hipp – Love Is Quarantine
[6] CNN – Love Is Blind Parody
[7] NBCNews – Social Distancing Friendly Instagram Show
[8] Google Sheets – Love is Quarantine
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