A Very Excited Weeknd Chose A Poor Time To Tweet 'LET'S GOOOOOO'


Last night, as Russia invaded Ukraine and stoked global fears of war, violence and death around the world, Twitter was awash with news, geopolitical analysis, intense anxiety about the developing crisis and memes about WW3. Twitter also had R&B pop star The Weeknd posting "LET'S GOOOO!"
LET’S GOOOOOOOO
— The Weeknd (@theweeknd) February 24, 2022
No, The Weeknd was not super stoked about the escalation of the Russia-Ukraine conflict into a possible war. He instead appears to have been posting about a TV special related to his latest album, Dawn FM, which will premiere Saturday on Amazon Prime Video.
Nevertheless, Twitter found The Weeknd's tweet darkly amusing for being so out of the loop about current events and shared their reactions in a slew of posts.
The Weeknd: https://t.co/6ELQ7Lfkmj pic.twitter.com/7ZgP5enROy
— 🅿🅰🅽-🅿🅸🆉🆉🅰 (@RebelTaxi) February 24, 2022
the reaction to this tweet is the only happiness I'm finding right now https://t.co/bce5apm4uA
— i bless the rains down in castamere (@Chinchillazllla) February 24, 2022
this nigga invading ukraine https://t.co/KTsyLjiyef
— rice (@slattboy47) February 24, 2022
He's clearly dropping the second largest bomb of the night https://t.co/I22XG5Jkwr
— Kay (@theBronzePoet) February 24, 2022
The worst timed tweet in the history of Twitter. https://t.co/DjmwJ6fHSN
— Connor (@CJMPadres23) February 24, 2022
After two hours of his tweet getting obliterated by the ratio on Twitter, The Weeknd posted again to note he was unaware of what was happening in Ukraine and was putting a pause on whatever big announcement he was about to make.
unfortunately i’m just now seeing what’s happening with the conflict and will pause on tomorrow’s announcement. i pray for everyone’s safety. 🙏🏾
— The Weeknd (@theweeknd) February 24, 2022
Let this be a reminder to social media managers everywhere: Be ever-mindful of your scheduled tweets.
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