In What Social Media Sees As Potential Sign Of The End Times, Capri-Sun Announces It Will Come In Bottles
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Nineties kids were given a grave reminder of their own mortality this week when juice brand Capri-Sun, best known for turning children into silver goo and coming in pouches that are notoriously difficult to punch a straw through without splashing juice all over oneself, announced that its beverages will now come in generic plastic bottles.
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The design change addresses some popularly stated consumer issues with the Capri-Sun pouches – namely, the straw issue and the fact that a person can get roughly three good sips before the pouch shrivels up – but the thought of the iconic beverage in a bottle still struck many as shocking, and perhaps even an offense to human morality.
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Rest assured, the introduction of bottled Capri-Sun does not mean the brand is discontinuing its classic metallic pouch. In fact, Capri-Sun has already been selling 96-oz. jugs of the beverage for in-home, in-glass consumption, which has not gotten as much attention but has caused similar psychological distress.
For the time being, one is still able to blow up an empty Capri-Sun pouch, stomp on it and send the straw flying.
However, for many Millennials, the new Capri-Sun bottles mark the incessant passage of time, causing some to slide into an existential crisis — even if the bottles are arguably a more convenient means of Capri-Sun consumption than the classic pouches.
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