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Uploaded by Emmanuel Laflamme Jun 04, 2011 at 10:14AM EDT

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Origin Entry: Nike ID Sweatshop E-mail Controversy

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From: "Jonah H. Peretti" <peretti@media.mit.edu> To: "Personalize, NIKE iD" <nikeid_personalize@nike.com> Subject: RE: Your NIKE iD order o16468000 Greetings, My order was canceled but my personal NIKE iD does not violate any of the criteria outlined in your message. The Personal iD on my custom ZOOM XC USA running shoes was the word "sweatshop." Sweatshop is not: 1) another's party's trademark, 2) the name of an athlete, 3) blank, or 4) profanity. I choose the iD because I wanted to remember the toil and labor of the children that made my shoes. Could you please ship them to me immediately. Thanks and Happy New Year, Jonah Peretti
NIKEil) shippingreturns D custom need help building your NIKE iD ord HI BANDWIDTH LOW BANDWIDTH → PROGRESS TRACKER 》刀 [ 1 /3 ] ID → Air Max iD Running US Create a pair that?s all you with your choice of upper material, customizable colors, and your very own Personal iD $140-
From: "Personalize, NIKE iD·«nikeid-personalize@nike.com > To: "Jonah H. Peretti <peretti@media.mit.edu> Subject: RE: Your NIKE iD order o16468000 Your NIKE iD order was cancelled for one or more of the following reasons. 1) Your Personal iD contains another party's trademark or other intellectual property. 2) Your Personal iD contains the name of an athlete or team we do not have the leg al right to use. 3) Your Personal iD was left blank. Did you not want any personalization? 4) Your Personel iD contains profanity or inapprcpriate slang, and besides, your mother would slap us. If you wish to reorder your NIKE iD product with a new personalization please visit us again at www.nike.com Thank you, NIKE iD
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Uploaded Jun 04, 2011 at 10:14AM EDT

Origin Entry

Nike ID Sweatshop E-mail Controversy

Tags

commercial, parody, irony, shoes, nike, factory, slogan, worker, advertizing, sweatshop, just do it

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