Abby (The Last of Us Part II) - American character design vs. Japanese character design

One looks like a normal young woman and the other looks like a young woman who lived through the apocalypse- oh wait that's because she did.

It is illegal to have fun designing characters.

Also I'm pretty sure the attitude is more "how do we appeal to people" more than sensible design. It might be that they are appealing to the wrong crowd, though.