New Jeans is currently preparing for a comeback in May. However, Aylit summoned New Jeans, who was not active. The appearance of an imitation damaged New Jeans' image, and it became the subject of unnecessary controversy, causing concern and fatigue to fans and the public. The culprits who created this situation are Hive and Belif Lab, but the damage caused by it is entirely the responsibility of Adore and New Genes. There is a response that it is understandable that Eyelet is similar to New Jeans since they are labels under Hive. Some even say that Adore and Newgenes would have allowed or understood this similarity. However, these reactions are clearly a misunderstanding, and we would like to correct this. Multi-label is a system that allows each label to independently produce the music it wants, but is not a system that gives impunity to other labels from imitating the cultural achievements of one label just because it is an affiliated label. Absolutely not. And Adore has never permitted or consented to copying New Genes' achievements to anyone, including Hive and Belif Lab. Adore does not want New Jeans and Eyelet to be associated in any way. Just because we debuted under Hive 's label, we have no intention of tolerating any promotion that claims we are someone's younger group.

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Origin Entry: ADOR CEO Min Hee Jin And HYBE Feud

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Absent Ma'am @sleepinginsilk. Follow X There was a pattern to it and nobody noticed, ADOR was made by Hybe in 2021 and MHJ although joined Hybe in 2019 but got major power in 2021. And just in 2021 all the scandals with BTS started. Lsf came in scandal even before debut, all the Hybe grps got into leaks except one. . 4:13 PM Apr 22, 2024

@rubyologist. Follow ceo of hybe: ceo of sm: ceo of ador: ceo of OA: GENTLE MONSTER Jennie 1:05 PM - Apr 23, 2024 X

Jasmine @_Jasumei_ Follow Notice how everytime Hybe is in trouble or in a scandal random dating news will come out to try to divert your attention POP Kpop Charts @kchartsmaster Dispatch shares that Apink's Bomi and music producer Rado have reportedly been dating for 8 years. 10:05 PM Apr 22, 2024 STAFF X

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ADOR CEO Min Hee Jin Response To HYBE's Audit 4

Hive, Belif Lab, and Chairman Bang Si-hyuk are While not making a proper apology or preparing a solution for the situation, they seem to think that it will end once CEO Min Hee-jin is kicked out of the company. Adore will protect the cultural achievements that New Jeans has achieved and will use all possible means and methods to prevent further infringement due to copying. Adore would like to make it clear that it cannot afford to sit idly by and watch the various unfair practices that continue against Adore and New Genes, including copying. As Aillet's activities increase, Hive and Belif Lab may try to dilute the situation at the time of debut by highlighting only the differences with New Jeans. As time passes, misunderstandings among fans and the public are likely to increase. Accordingly, Adore announced its official position after sufficient discussion with NewJeans members and legal representatives. We hope that with this announcement, Hive and Belif Lab will be able to face their mistakes and, in the future, respect the cultural achievements of others and contribute to our country's music industry and culture through creation that has gone through intense consideration. thank you

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ADOR CEO Min Hee Jin Response To HYBE's Audit 3

Adore has already raised an official issue with Hive and Belif Lab regarding not only this copying incident but also a series of actions taken by Hive toward Newgenes, including this. However, Hive and Belif Lab did not admit their mistake, but were busy making excuses, and was taking time by delaying providing a specific response. Meanwhile, Hive suddenly notified today (April 22, 2024) that it would take steps to suspend and dismiss Min Hee-jin as CEO, citing concerns that CEO Min Hee-jin would significantly damage Adore 's corporate value. They say 'there is '. At the same time, the media is trying to play with ridiculous content, such as saying that CEO Min Hee-jin' attempted to seize management rights. ' How can a legitimate protest to protect the cultural achievements of its artist, New Genes, harm Adore 's interests? How can it become an act of usurping Adore's management rights ? It is something that cannot be understood through common sense. There appears to be intent.

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ADOR CEO Min Hee Jin Response To HYBE's Audit 1

Hello. This is ADOR Co., Ltd. (hereinafter referred to as ' Ador', CEO Min Hee-jin). In order to protect its artist, New Jeans, and for the healthy development of our country's music industry and culture, ADOR is making a public statement regarding 'I'LLIT NewJeans copy incident'. Hybe operates a multi-label system so that several labels can independently create their own music and pursue cultural diversity through this. ADOR is one of those labels. However, ironically, the cultural achievements achieved by Adore and its artist New Jeans are being most seriously violated by Hive. Belif Lab, one of Hive's labels, debuted the 5- member female idol group Aillet in March of this year. After Aillet's teaser photo was released, reactions such as I thought it was New Jeans 'flooded the online world. Aillet supports New Jeans in all areas of entertainment activities, including hair, makeup, costumes, choreography, photography, video, and event appearances .Copying. Eyelets are evaluated as ' Min Hee-jin style', 'Min Hee-jin style', and ' New Jeans imitation'. This is truly shameful. Hive's Chairman Bang Si-hyuk produced Aillet 's debut album. Eyelet's copy of New Jeans was not done by the label Belif Lab alone, but Hive was also involved. Hive, which is said to be a leading K-POP company, is blinded by short-term profits and copies successful cultural content without any hesitation, producing banality rather than showing something new.

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ADOR CEO Min Hee Jin And HYBE Feud - ADOR CEO Min Hee Jin Response To HYBE's Audit 2

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New Jeans is currently preparing for a comeback in May. However, Aylit summoned New Jeans, who was not active. The appearance of an imitation damaged New Jeans' image, and it became the subject of unnecessary controversy, causing concern and fatigue to fans and the public. The culprits who created this situation are Hive and Belif Lab, but the damage caused by it is entirely the responsibility of Adore and New Genes. There is a response that it is understandable that Eyelet is similar to New Jeans since they are labels under Hive. Some even say that Adore and Newgenes would have allowed or understood this similarity. However, these reactions are clearly a misunderstanding, and we would like to correct this. Multi-label is a system that allows each label to independently produce the music it wants, but is not a system that gives impunity to other labels from imitating the cultural achievements of one label just because it is an affiliated label. Absolutely not. And Adore has never permitted or consented to copying New Genes' achievements to anyone, including Hive and Belif Lab. Adore does not want New Jeans and Eyelet to be associated in any way. Just because we debuted under Hive 's label, we have no intention of tolerating any promotion that claims we are someone's younger group.

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