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Doppelgangers Week is a new craze that is occuring on Facebook. To participate, you change your profile picture to a celebrity or otherwise notable figure whom you resemble (or like to think you resemble).
The origin of this meme is uncertain. Whether a coincidence or not, it is occuring at the same time that photos from the set of the movie “The Social Network” have been leaked, a movie based on the origins of Facebook in which the company’s early executives are portrayed by celebrity doppelgangers.
News stories about the craze
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