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I Love the Smell of Napalm in the Morning

I Love the Smell of Napalm in the Morning

Updated Mar 08, 2021 at 10:02AM EST by shevyrolet.

Added Jul 27, 2011 at 01:11PM EDT by lupusr3v.

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About

"I love the smell of napalm in the morning", or "I love the smell of X in the morning," is a stock phrase and snowclone used in film and online where "napalm" is replaced in order to express a character or poster's sarcastic or sincere enthusiasm for a particular subject.

Origin

The original line was spoken by Lieutenant Colonel Bill Kilgore, played by Robert Duvall, in the 1979 film Apocalypse Now.

"Smell that? You smell that? Napalm, son. Nothing else in the world smells like that. I love the smell of napalm in the morning. You know, one time we had a hill bombed, for 12 hours. When it was all over, I walked up. We didn't find one of 'em, not one stinkin' dink body. The smell, you know that gasoline smell, the whole hill. Smelled like… Victory. Someday this war's gonna end…"



Spread

"I love the smell of X in the morning" has been used dozens of times in film and television, to the point where it warranted its own page on TV Tropes. [1]

On October 19th, 2012, a template was published to Meme Generator. [2] The quote has also been used in several Advice Animals and Snowclones, including One Does Not Simply Walk Into Mordor (below, left), Disaster Girl (below, center), and Skeptical Third World Success Kid (below, right).


DOES MOTSIM THE SMELL OF NAPAL THE MORNING I LOVE THE SMELL IN THE MORNING 38 NAPALM memegenerator.net SOYOURETELLING ME YOU DO LOVE THESMELL OF NAPALM IN THE MORNING?

The phrase has also spawned a series of motivational posters where "napalm" is replaced with "success" and the phrase is generally superimposed onto a photo of a lion.


ILUVE THE SMELL OF SUCCESS IN THE MORNING OLOVE THE SMELL OF SUCCESS IN THE MORNINGS ILOVE THE SUCCESS MORNING LUXQUOTES

The snowclone remains popular, often used on Twitter [3] and Facebook. [4]

Various Examples


LOVE THE SMELL OF FRIENDSHIPINTHE MORNING SMELLS LIKE..MAGIC I LOVE THE SMELL OF NAPALM IN THE MORNIG SMELLS KINDA LIKE VICTORY. imgflip.com ILOVETHE SMELLOF NAPALM INTHE MORNING imgflip.com I LOVE THE SMELL OF TROLLING IN THE MORNING LOVE THE SMELL OF NAPALM IN THE MORNING ierniegjenerator.rie I LOVE THE SMELL OF SUCCESS IN THE MORNING com/luxquote

External References

[1] TV Tropes – I Love the Smell of X in the Morning

[2] Meme Generator – I Love the Smell of Napalm in the Morning

[3] Twitter – I Love The Smell In the Morning search

[4] Facebook – I Love The Smell Of In The Morning search

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Rainbow Crash
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Rainbow Crash

Smell that? You smell that? Memes, son. Nothing else in the world smells like that. I love the smell of memes in the morning. You know, one time we had a site imagebombed, for 12 hours. When it was all over, I walked up. We didn’t find one of ‘em, not one stinkin’ normal message. The smell, you know that shitpost smell, the whole site. Smelled like… Victory. Someday this trolling's gonna end…

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