Where Is The 'Yellow Horse' Meme From? The 'Ugly Carousel Horse' Stealing The Spotlight From Florence Pugh And Andrew Garfield Explained

A very goofy-looking yellow horse stole the spotlight from the promotional image shared by A24's upcoming film We Live In Time, starring British actors Florence Pugh and Andrew Garfield, sparking numerous memes and photoshops featuring the deformed creature.

The story of We Live In Time follows strangers Almut and Tobias who have a chance encounter that leads to a transformative relationship, with the narrative offering glimpses into their lives as they fall in love and build a family. The film will be released in U.S. cinemas later this year on October 11th and in U.K. cinemas on January 1st, 2025.

So how was a seemingly innocuous rom-com promotional image of a romantic embrace overshadowed by an ugly carousel horse? Let's explain.

Where Is The 'Yellow Horse' Meme From?

The Yellow Horse meme is positioned in the bottom left corner of the promotional photograph of the A24 rom-com We Live In Time_. He was first seen on X / Twitter on August 13th, 2024, after the page @filmcrave posted the image, which amassed a staggering 42 million views in just two days.

How Did The 'Yellow Horse' Meme Go Viral?

The somewhat disturbing and cursed-looking yellow horse in the foreground was quickly noticed by netizens, who found creative ways to turn the carousel horse into other iconic movie posters or memorable scenes.

For example, on August 13th, X user @xoxoxiimena replied to @_filmcrave's tweet, writing, "I'm sorry that horse is ugly af😭," and X user @tylerduran21 replaced the yellow horse for the SpongeBob SquarePants seahorse as numerous variations editing the photo began spreading in quick succession.

What Are Some Notable 'Yellow Horse' Memes?

In only a few days since the Yellow Horse became a viral meme, there are already numerous photoshopped images adding the horse to classic moments, like The Shining's Here's Johnny scene and a parody poster replacing Wolverine with the carousel horse from the Deadpool & Wolverine film.

For the full history of We Live In Time Horse, be sure to check out Know Your Meme's encyclopedia entry for more information.