Part of a series on Star Wars Episode VII: The Force Awakens. [View Related Entries]

Updated May 20, 2016 at 03:34PM EDT by Brad.

Added Oct 20, 2015 at 06:43PM EDT by Don.

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#BoycottStarWarsVII is a Twitter hashtag ostensibly promoting a boycott of the upcoming science fiction film Star Wars: The Force Awakens for being racist toward whites. While the hashtag was widely reported by Internet news media as being an authentic campaign against the movie, many have speculated that it was a hoax campaign engineered to cause widespread outrage.


On October 18th, 2015, Twitter user @DarklyEnlighten[4] posted a tweet urging readers to boycott the film Star Wars: The Force Awakens, claiming that the new film "barely has any whites in it," followed by a @DarklyEnglighten[6] tweeted a call for followers to make the hashtag #BoycottStarWarsVII a trending topic.

Lord Humungus@DarklyEnlighten Oct 18 Let's get #BoycottStarWarsVII trending @DarklyEnlighten t311 ★15 … View conversation Lord Humungus @DarklyEnlighten Oct 18 The new Star Wars movie (#StarWarsVII) barely has any whites in it. It's all muds. #BoycottStarWarsVII #StarWarsTheForceAwakensm わ 24 * 28


The same day, Twitter @genophilia[7] tweeted the hashtag claiming that "JJ Abram's political correctness is a code word for anti-white" (shown below).

End Cultural Marxism @genophilia Follow #BoycottStarWarsVII because JJ Abram's political correctness is a code word for anti- white RETWEETS FAVORITES 35 48 9:12 PM-18 Oct 2015 13

On October 19th, an anonymous 4chan user submitted a link to the "BoycottStarWarsVII" hashtag to the /tv/[3] (television & film) board, adding "It's happening" (shown below).

File: 1442117474163.ipg (10 KB, 480x360) ■ Anonymous 10/19/15 Mon 18:59:19 No. 61 918288 >>61918392 >>61918620 >>6 1918744>>6 1918847 >>6 1918958 ▶ >-61919091 >-61919761 >-619201252-619201692-6192 19142 https://twitter.com/hashtag/BoycottStarWars VII ITS HAPPENING >>旧Anonymous 10/19/15(Mon)19:02:13 No 61918366 File: 151ipg (10 KB, 300x250) > Ok, we all know that #BoycotStarWarsvil is troll nonsense But Trump running for office is also. It's the supporters that concem the sane. >>D Anonymous 10/19/15(Mon)19:03:03 No 61918387ト>>61919346229 1919512 File: CRtu8RNUYAA 6u9 ipg (95 KB, 942x762) ITS FUCKING HAPPENING

That day, #BoycottStarWarsVII became the top trending topic in the United States on Twitter. Meanwhile, Twitter user @genophilia[8] posted a tweet mocking "SJWs" for being outraged by the hashtag (shown below).

End Cultural Marxism @genophilia # Follow This morning handful of alt-right people started the #BoycottStarWarsVII hashtag. By midday the SJWs are going apeshit #winning RETWEETS FAVORITES 43 90 2:31 PM-19 Oct 2015 13

Also on October 19th, YouTuber TheAmazingAtheist posted a video titled "Racists Boycott Star Wars VII for Promoting White Genocide?," in which he criticizes many of the racist tweets using the hashtag (shown below).

On October 20th, Redditor KRMcNamee submitted a post asking about the hashtag to the /r/OutOfTheLoop[2] subreddit, where Redditor vexinom submitted the top-voted commenting replying "A few people are trolling, idiots are falling for it and 'journalists' are looking for clicks." The same day, Mashable[5] published an article titled "Don't give in to your anger: That #BoycottStarWarsVII hashtag was the work of trolls," which reported that the hashtag was created for the purpose of making people angry. Additionally, the article claimed that 94% of the tweets using the hashtag were "expressing outrage over its existence," according to a sample taken by the social media analytics firm Fizziology.

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