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Level Up Jumps is a TikTok game in which pet owners have their pets jump over different levels of stacked toilet paper to the song "Level Up" by Ciara. The wholesome challenge began during the coronavirus pandemic in March 2020 and evolved to include people jumping over toilet paper or stacks of cups.
On March 24th, 2020, TikToker @rolloshiba uploaded a video of a Shiba Inu jumping over a wall of toilet paper (shown below). The video gained over 221,100 like in three weeks.
On March 27th, 2020, TikToker @dobyandblue uploaded a video of two corgis attempting to jump over a wall of toilet paper (shown below, left). The video garnered over 1.9 million views in two weeks. On April 3rd, TikToker @austinfelt uploaded a video of himself jumping over cups which received over 1.3 million likes in six days (shown below, center). On April 5th, 2020, TikToker @phillychinchilly uploaded a chinchilla performing the challenge and accumulated over 27,300 likes in four days (shown below, right).
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