About

Vishal Mega Mart Security Guard refers to a series of ironic memes that glorify the idea of working as a security guard for the Indian supermarket chain, Vishal Mega Mart. Such memes often repurpose videos of men going through grueling military drills or compare the selection process for working at the supermarket chain to ranking nationally for highly competitive exams like the UPSC or JEE. Memes about working or applying to work as a security guard at Vishal Mega Mart began gaining traction in May 2025.

Origin

Vishal Mega Mart is a retail chain founded in 2001 by Ram Chandra Agarwal in Kolkata, India. The chain offers apparel, groceries and household goods, and operates over 600 stores in India as of 2025. The chain, which primarily caters to middle and lower-middle-income consumers, led a ₹8,000 crore (approx. $900 million) IPO in December 2024.^[1]

In May 2025, several internet users began sharing memes about applying to be a security guard for their local Vishal Mega Mart branch, joking about the job being an aspirational and difficult dream to achieve.

One of the earliest known memes following the trend is a May 5th, 2025, post by Instagram^[2] user @vibhutihoodirony that features an image of Brandon Curington. The meme, which translates to "Just one dream, Vishal mega mart guard 2025," gathered over 50,000 likes in two weeks.

Spread

Memes about working as a security guard at Vishal Mega Mart continued to gain traction in May 2025, as seen in a May 14th, 2025, post by the Instagram^[3] satire page @aaandtv that read, "Government announced 1.2 crore vacancies for Security Guard Jobs at Vishal Mega Mart across India." The post gathered over 1,000 likes in five days.

Also on May 14th, the Instagram^[4] page @shivam._.vella also posted a meme about Vishal Mega Mart, posting a scene from the Indian reality show Bigg Boss to joke about the HR round for a security guard position at the supermarket. The post gathered over 4,000 likes in five days.

On May 15th, 2025, the Instagram^[5] page @mishrasays_ posted a meme parodying the idea of attempting the clear the preliminary stages of competitive Indian national exams. The meme read, "Vishal Mega Mart Security guard prelims fourth attempt clear," and gathered over 150,000 likes in four days.

Also on May 15th, Instagram^[7] page @icecold.xd posted a meme that read, "When you're at 'Vishal Mega Mart Security Guard Interview' venue and see your friend from the same batch who used to talk about working at Google in First Year." The post gathered over 260,000 likes in four days.

On May 16th, the Instagram^[6] page @emoboisofindia posted a video of a man being trained to commando crawl to qualify for the Indian military. The text on the video read, "Vishal mega mart security guard final selection round 2025," gathering over 200,000 likes in three days.

Various Examples

Search Interest

External References