After Fan-driven Campaign, Pokémon GO Makes Etika Memorial Mural A Pokéstop
A memorial mural to the late YouTuber Desmond "Etika" Amofah is now an official Pokémon Go PokéStop, concluding a months-long fan-driven campaign to give it the distinction.
The mural, located on Myrtle Avenue in Brooklyn, New York, features portraits of Etika as well as references to his impact, including Switch controllers, references to Super Smash Bros., and a shoutout to his fanbase, the Joycon Boyz. The project was led by YouTuber Double A and designer Abe Hunter, and shortly after its completion in November of 2019, fellow YouTuber Reversal began campaigning to have the mural added to Pokémon GO as a Pokéstop.
Could anyone playing #PokemonGO request a PokéStop for this?
The location is 1280 Myrtle Avenue in Brooklyn NY.
Title: Etika Mural or JoyconBoyz Forever
Description: A Memorial for the late Desmond Etika Amofah, This mural was created to celebrate Etika’s Legacy.
RETWEET!!! https://t.co/NUDBXC7cNI— REVERSAL (@REVERSALx7) November 7, 2019
The campaign initially didn't gain traction, but through the rollout of the Niantic Wayfarer program, which allows Pokémon GO players over level 40 to submit real-world locations for consideration to be PokéStops, the Etika mural was finally added on February 24th, 2020.
GUYS!!! 📣THE ETIKA MURAL IS IN POKÉMON GO!!!!
I'M LITERALLY HOLDING BACK TEARS!!! THANK YOUREVERSALx7</a>!!! He campaigned to the NYC Pokémon Go community to make this happen and I'm so happy and grateful!! Go visit and nab those rewards!!! <a href="https://twitter.com/PokemonGoApp?ref_src=twsrc%5Etfw">
PokemonGoApp #JOYCONBOYZFOREVER 🖤🦋 pic.twitter.com/spOOarCQb4— Alice 🦋RIP Desmond🦋@PAX East!👾 (@TheAlicePika) February 25, 2020
Speaking to Vice, Reversal said, "I knew how much this would have meant to Desmond since he loved Pokémon GO. Knowing Desmond's fanbase it would be mean so much to everyone to have this included in the game, especially since Pokémon Go is a companion app that people use on their day-to-day lives including the Joycon Boyz."
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