Well-known satire brand The Onion has purchased a shocking new addition to its network of humor websites: Infowars.

Yes, the Alex Jones-helmed media and dietary supplement brand, which for years has been criticized for peddling conspiracy theories and misinformation while Jones grew infamous for such quotes as, "They're turning the frogs gay," has been purchased by The Onion at auction.

The Onion's announcement of the sale, written by fictitious CEO Bryce P. Tetraeder, described the sale as "a coup for our company and a well-deserved victory for multinational elites the world over." The New York Times offered a more factual account of the sale.

In 2022, a judge ruled that Infowars could be auctioned off in bankruptcy to pay off Alex Jones' creditors. Jones was forced to declare bankruptcy after being ordered to pay $1.4 billion to the families of Sandy Hook victims.

They had sued Jones for pushing a conspiracy theory that the Sandy Hook shooting was a false flag operation meant to inspire Americans to support gun control. The non-profit organization Everytown for Gun Safety will advertise on the Onion-helmed version of Infowars.

Ben Collins, the CEO of The Onion's parent company Global Tetrahedron, contacted Sandy Hook families with his idea to purchase Infowars when he learned it would be auctioned off last summer. Collins told the Times that the families were supportive of using humor to embarrass Jones and promote gun safety. The amount The Onion paid for Infowars is unknown.

Alex Jones read the news about the sale on Infowars earlier this morning. He vowed to continue broadcasting on the channel until he was forced to stop.

A man confronted by the consequences of his own actions:

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— Jordan Uhl (@jordanuhl.com) November 14, 2024 at 10:03 AM

The reimagined Infowars will launch in January as "a parody of itself," according to the Times. It will be staffed by Onion and Clickhole writers and mock "weird internet personalities who traffic in misinformation and health supplements."