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Greentext Stories - People actually fell for it | /r/Greentext

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Original Analysis 'Barbie' is expected to be a success, mainly on account of its stellar and creative marketing. 07BCF87F-9C76-48F0-90B7-2BE7DFAA7887.jpg 25 KB JPG >The Barbie movie is tracking to have a monumental debut. Thanks to the marketing campaign it employed. >It used grassroots campaigns by going wherever people were and forcing them to put their Barbie branding on memes. >From Tumblr, to Reddit, to Pinterest, to even the bottom of the barrel websites like 4chan. Barbie sent interns and agents across the internet with the express goal of getting Barbie into people's mouths. >we tried to reach out to the marketing company in charge of of the "shilling" campaign but they did not respond for comment. >Whatever the reason for this it's clear that the internet has become a tool for marketing like it never was before. >Pretending to be users of a website and convincing them to talk about their topic has become almost common in the digital media age. So much so that the question of "is any fandom genuinely organically excited about movies? Or are we led to believe the excitement is there by people paid to convince us of it. Who else do you think is confirmed to be shill threads? Anonymous 07/01/23(Sat)17:59:56 No.187006129 1689767959270880.jpg 395 KB JPG >Warner Brothers spent more on advertising - £117 million than on making the movie itself. You may still be apprehensive about how you are supposed to enjoy 114 minutes of Hollywood stars prancing about and pretending to be dolls - and if you are, this column is for you.

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