SOON

About

Soon is an image macro series that typically features a creepy looking figure peering out of a dark enclosed space with the word “soon” overlaid. It is meant to imply that the figure is planning some kind of devious scheme. Some of the “Tonight You” derivatives use a similar formula.

Origin

An image of a cat staring at a chihuahua with the “Soon” caption was posted on I Can Has Cheezburger^[1] on April 12th, 2007.

Honey Bear

The first popular derivative on Reddit^[2] featured a photo of a bear honey container that looked as if it were peering out from the cupboard with evil eyes. The original image was taken by artist Brock Davis^[3] and is called “Honey Bear Sweet Honey Bear”.

Spread

The Honey Bear instance was reblogged by The Chive^[4] on June 25th, 2010 and “best of SOON macros” article was posted via Buzzfeed^[5] on April 1st, 2011. On Reddit^[6], there were several popular threads in late 2010, and early 2011.

Examples

External Links

^[1] I Can Has Cheezburger – Soon. / 4/12/2007

^[2] Reddit – SOON / 6/13/2010

^[3] It Is The World That Made You Small – Make Something Cool Every Day

^[4] The Chive – Best photos of the week / 6/25/2010

^[5] BuzzFeed – The 13 Most Menacing Threats Of SOON / 4/1/2011

^[6] Reddit – Soon… / 12/31/2010, Soon. / 4/17/2011, Soon ….. / 4/6/2011, SOON / 4/24/2011